News & Media


FiRe convenes global thought leaders to address the world’s greatest challenges

SEATTLE, WASHINGTON ─ June 13, 2017 — Strategic News Servicetm (SNS) has selected TruTag Technologies as a 2017 FiReStarter company to be featured at the 15th annual Future in Review (FiRe) Conference. FiRe 2017 will take place October 10-13 at the Stein Eriksen Lodge Deer Valley in Park City, Utah.

Described by The Economist as “the best technology conference in the world,” FiRe features global speakers and participants in technology and the global economy, including Elon Musk, Craig Venter, Michael Dell, Vint Cerf, Leroy Hood, Elena Polyakova, Mark Hurd, Paul Jacobs, Cory Doctorow, Kamran Elahian, Ken Goldman, Dharmendra Modha, and many others. FiReStarters are selected based on the strength of their potential to bring positive change to the world, and are showcased at the FiRe conference in panels throughout the event and with ongoing relationships introduced and supported by SNS.

TruTag Technologies Inc. is a leader in the digitization of the analog world with a vision to improve the safety of food, medicine, and society at large. TruTag has commercialized a technology platform for precision-fabrication of nanoporous silica as an invisible optical memory (iOM) device, combined with an advanced mobile hyperspectral imager to provide a plethora of business solutions critical to the digitization of all things analog. Applications include product identity for food and medicine; secure labels and documents for businesses and governments; precision drug delivery systems for biotherapeutics; and advanced spectral and spatial imaging for point-of-care medical diagnostics and machine vision.

“It is an honor to be selected as a FiReStarter company by Strategic News Service (SNS),” said Dr. Hank C.K. Wuh, Chairman of TruTag Technologies. “I look forward to discussing with other global thought leaders the role of innovation for the future of our society, and sharing how TruTag’s game-changing platform will help digitize the analog world and impact the safety of food, medicine, and society at large.”

“In a world that is increasingly beset by IP theft and global counterfeiting in virtually every market, the value of knowing the true provenance of things is becoming paramount. We are delighted to have TruTag as a 2017 FiReStarter company and look forward to helping them promote and grow the company. All of us will benefit,” said Mark Anderson, CEO of Strategic News Service and Chairman of FiRe 2017.

About TruTag Technologies, Inc.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, and R&D 100, and was named a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at

About Future in Review

 Future in Review is gathering of world-class though leaders, convened each year with the goal of providing the most accurate look forward in technology. FiRe is a world leader in exploring how technology drives the world economy and in using technology to solve major social challenges. These goals have been consistently achieved through FiRe’s collaboration across technology-driven industries and through active support from the global FiRe community. To register for FiRe 2017, go to

About Strategic News Services

Strategic News Service was founded by Mark Anderson in 1995 as the first subscription-based online news service. Since its inception, SNS has proven the most accurate predictive report covering technology and the global economy. Its subscribers include top managers at technology and finance companies across the globe, including Oracle, Microsoft, HP, Dell, Cisco, Intel, Google, British Telecom, SpaceX, Amazon, Telstra, and others.

SNS has been operating the annual FiRe conference since 2003. FiRe exposes world experts and participants to new ideas, and conversations about them, producing an accurate portrait of the future; and focuses on creating technology solutions to current local and global problems. FiRe 2017 will take place October 10-13, 2017, at the Stein Eriksen Lodge Deer Valley in Park City, Utah. For more information and to register, go to

Future in ReviewTM is a Strategic News ServiceTM conference. Future in Review and Strategic News Service (SNS) are registered international trademarks. The “SNS Global Report on Technology and the Economy” is the most accurate publicly ranked predictive newsletter in computing and communications.