TruTag Technologies and Spinnaker Biosciences Partner on a New Targeted, Controlled Release Therapy for Age-Related Macular Degeneration

EMERYVILLE, CA AND SOLANA BEACH, CA, December 20, 2023 — TruTag Technologies, Inc. and Spinnaker Biosciences, Inc. today announced that they have entered into a strategic supply partnership for TruTag’s advanced nano-porous silica (pSi) particles to support the commercialization of Spinnaker’s new therapy for the treatment of age-related macular degeneration (AMD).

The Spinnaker therapy is a combination product that involves the loading of the biosimilar Ranibizumab into pSi particles. The pSi particles are injected into the eye, where they act as a controlled-release drug delivery vehicle that delivers its payload over several months. TruTag’s pSi is an effective vehicle for in-vivo drug delivery due to its inherent biocompatibility, particle porosity and pore size. This allows for a sustained delivery of a therapeutic payload without the inherent dissolution challenges of other drug-delivery polymers.

The pSi utilized in the Spinnaker solution is highly-customized and has to meet precise porosity, pore size and elution specifications. TruTag Technologies is unrivalled in its ability to manufacture pSi to highly-precise specifications and under cGMP manufacturing conditions at a cost and quantity that makes the overall solution viable. Under the agreement, TruTag will supply Spinnaker with precision-crafted porous silicon-based particles.

“TruTag Technologies is recognized as leaders in their field and we are excited to be working with their team. TruTag’s ability to reproducibly manufacture large quantities of cGMP pSi to our precise specifications has allowed us to focus resources on building our pipeline and expanding the application of our delivery platform,” said Malcolm Finlayson, CEO of Spinnaker Biosciences.

“Spinnaker’s drug delivery technology has the potential to be a game-changer that vastly improves therapeutic effectiveness – said Barry McDonogh, CEO of TruTag Technologies. We are thrilled to be partnering with Spinnaker as key facilitators of their innovation”.

The Spinnaker therapy has already undergone successful pre-clinical development with Phase 1 human trials scheduled to commence in the second quarter of 2024. The therapy offers improved drug delivery to the specific site of action and has a multi-month release profile – dramatically improving compliancewhile reducing the number of injections and the risk of infection.

TruTag and DayaMed Partner to Accelerate the Adoption of Digital Therapeutics

EMERYVILLE, CA AND RENO, NV (October 18, 2023) — TruTag Technologies, a smart medicine solution
provider, and Daya Medicals, Inc., a leading digital health platform, announced today that they are
forming a partnership to deliver combination digital therapeutics to the pharmaceutical industry.
Brands across the pharmaceutical industry are increasingly embracing digitization as a means of value
enhancement and differentiation. From this digitization, a new classification of combination therapies
has emerged that deliver evidence-based digital interventions to improve health outcomes.

“Digital therapeutics have been clinically proven to improve patient outcomes”, said Justin Daya, CEO of
DayaMed. “The digital transition has already begun, and patient expectations are changing. We are
delighted to embark on this partnership to put patient safety and adherence at the heart of digital
therapeutics.”

The venture between TruTag and DayaMed will address the needs of pharmaceutical companies seeking
to transition brands to a digital combination therapy. The partnership will couple TruTag’s smart
medicine solution with DayaMed’s comprehensive adherence platform. The result offers a holistic
solution for digitizing medicines, engaging patients and offering a solution to improve health outcomes.

“We are thrilled to be working with a partner of DayaMed’s caliber,” said Barry McDonogh, TruTag’s CEO.
TruTag’s ability to digitize medicines coupled with DayaMed’s expertise in digital patient engagement and
support, will enable us to provide a truly differentiated solution. Market interest is high, and we are
already in the planning stage of our first engagements”.

The venture already has committed customers and patient engagement on the joint platorm will begin
in the first quarter of 2024.

Patrik Stolt Joins TruTag as Chief Revenue Officer

OCTOBER 4, 2023 (Emeryville, CA) – TruTag Technologies, Inc., a leading provider of smart medicines and other product identity solutions, today announced that it has appointed Dr. Patrik Stolt to a new position of Chief Revenue Officer.

Dr. Patrik Stolt is the Chief Revenue Officer at TruTag Technologies. He joined TruTag after spending nine years with Intertek, plc, a global leader in assurance, testing, inspection, and certification solutions. At Intertek, Dr. Stolt held a position as Global Product Line Leader. A technology-focused entrepreneur, Dr. Stolt co-founded several successful ventures around the world and commercialized new technologies in biotechnology, agriculture, and food. He received a Ph.D. in Genetics from the Swedish University of Agricultural Sciences and attended the Executive Program at the Stanford University Graduate School of Business. Dr. Stolt has also supported the World Bank and the UN as a consultant in India, Africa, and Eastern Europe.

Barry McDonogh, CEO of TruTag, said, “We are pleased and excited to add Dr. Stolt to our executive team. His experience in driving revenue across a wide range of businesses makes Patrik an excellent choice for this new role.”
Dr. Stolt said, “I am very excited to be a part of the TruTag team. The technology I’ll be supporting is ground-breaking and it is evident that markets such as smart medicines, food and beverage, automotive, and branded products are all eager to embrace the authentication solution we now have in place.”

“We are at an important point where our technology is go-to-market ready,” added TruTag President Peter Wong. “I am thrilled to have Patrik on board; his contributions will be instrumental in our continued growth and success.”

HI Now Features Segment on TruTag

IN THE NEWS: HI Now Talks with TruTag Chief Operating Officer Craig Leidholm

Kapolei, HI, June 6, 2023 – TruTag Chief Operating Officer Craig Leidholm spoke with HI Now about the ongoing opioid crisis and what can be done about it. TruTag Technologies has developed a means by which pills, coated with reflective, covert, and safe microparticles, can be authenticated by using a mobile phone. “These particles can’t be seen, but the cellphone can detect them and instantly identify a pill as fake or genuine,” said Leidholm. “We are passionate about the authentication of drugs, and this is a way to put the power of authentication in the hands of the consumer and anyone else along the pharmaceutical supply chain.”

You can watch the segment here.

IN THE NEWS: Confirming Authenticity of Prescription Pills

Kapolei, HI, April 10, 2023 – Hawaii News Now visited the TruTag advanced production facility in Kapolei, Hawaii recently. With fraudulent medicines leading to deaths, the need for an on-dose solution has never been more clear. “How do you know that what you’re getting is authentic? That is, has not been adulterated in some way,” said Craig Leidholm, chief operating officer. While numerous technologies exist to protect outer packages, this is the first on-dose authentication solution that uses the commonplace mobile phone as the ‘reader.’ This puts the power of authentication in the hands of everyone along the supply chain, right to the consumer. You can watch the segment here.

TruTag CEO Barry McDonogh to Present at 2023 HDA PCSC Educational Seminar

Emeryville, CA – TruTag CEO Barry McDonogh will speak at the HDA Pharmaceutical Cargo Security Coalition (PCSC) Educational Seminar on April 4. Barry’s topic, Safeguarding the Supply Chain With Digital Medicines, will focus on how digitized medicines can be used to protect and engage patients.

The Healthcare Distribution Alliance (HDA) is the national organization representing primary pharmaceutical distributors that helps members navigate regulations and innovations to ensure efficient and reliable delivery of medicines and healthcare products.

Barry’s talk will be at 11:00 am in Salons A-D of the Hanover Marriott in Whippany, NJ. You can learn more about the event and register here.

 

TruTag, Gerresheimer expand secure digitization solution to the cosmetic industry

Düsseldorf and Emmeryville, CA – Fake beauty products are on the rise impacting consumer safety and damaging the cosmetic industry. Gerresheimer with its expertise in glass packaging has partnered with TruTag Technologies, a brand protection specialist, to offer an innovative, secure digitization solution for cosmetic brands. The solution involves the integration of invisible microparticles that can be detected and decoded by a smartphone directly on the products. Consumers or brand protection experts can use an app to scan and authenticate the beauty product packed in Gerresheimer glass.

“Luxury industries and cosmetics are particularly affected by counterfeiting and the problem is growing steadily due to increased online shopping. Counterfeit cosmetic products do not just harm the reputation of health and beauty brands, they are also dangerous to end-consumers,” says Nicola Balena, Global Vice President Cosmetics at Gerresheimer. Moreover, there is a lot of money being made with fake beauty products. This is harmful to the consumer financially and qualitatively as the content of such products is often inferior. Counterfeit products therefore also damage the image of well-known brands. With strong competence in creative design and innovative solution development, Gerresheimer has partnered with TruTag Technologies to develop a smart-phone ready solution to detect fake cosmetic products.

“TruTag is excited to announce its collaboration with Gerresheimer as we expand our secure digitization solution to the cosmetic industry,” said Barry McDonogh, CEO of TruTag Technologies. “Smartphone compatibility enables the mass verification of cosmetics by consumers before they use their products. We believe this is a game-changer from a consumer safety perspective.” Today, almost all solutions that enable authentication of a single product require special detectors or sophisticated equipment. The new solution developed by Gerresheimer and TruTag Technologies requires only a commercially available smartphone.

“Driven by the growing problem of fake products in both cosmetics and pharmaceutical industry, Gerresheimer is now working on a digital solution to combine unit-level tracking data with authenticated products to tackle counterfeiting from multiple angles,” states Lea Amstad, Head Digital Health Solutions.

Gerresheimer provides healthcare and beauty packaging products that reflect attractiveness and aesthetic appeal for fragrances, skincare, body care, hair care and color cosmetics. Dedication to detail and quality combined with competence in creative design and solution development are the reasons why Gerresheimer is a first-choice partner. The company is at the customers’ side from idea generation to the launch of a tailor-made product.

ABOUT GERRESHEIMER

Gerresheimer is a leading global partner to the pharma and healthcare industry. With specialty products made of glass and plastic, the company contributes to health and well-being. Gerresheimer is represented worldwide, with around 10,000 employees wherever its customers and markets are. With plants in Europe, North and South America, and Asia, Gerresheimer generates sales of around €1.5 billion. Its wide range of products includes pharmaceutical packaging and products for the simple and safe administration of medicines: Insulin pens, inhalers, micropumps, pre-fillable syringes, injection vials, ampoules, bottles and containers for liquid and solid medications with closure and safety systems as well as packaging for the cosmetics industry.

TruTag Technologies Promotes Barry McDonogh to CEO

February 1, 2023, EMERYVILLE, CA – TruTag Technologies announced today that Barry McDonogh, has been promoted to Chief Executive Officer of TruTag Technologies and its sister business Hinalea Imaging. Mr. McDonogh assumes this role having been part of the executive team over the past seven years.

Since joining in 2016, Mr. McDonogh has led the sales, business development & strategy functions for TruTag Technologies. In addition, he co-founded and managed Hinalea Imaging, a business focused on solving complex inspection challenges.  He is an experienced leader with a proven record of growing businesses in varying industries and stages of growth. He has previously served in senior executive roles at Systech International and UDG Healthcare PLC before joining TruTag. His career also included M&A advisory roles with Ernst & Young and Deloitte. Mr. McDonogh holds a BSc. from University College Dublin, and an MBS from the UCD Michael Smurfit Graduate Business School.

“Counterfeit medicines are killing thousands of teenagers in the United States every year. Our team is working to empower patients to ensure the medications they take are safe. I am privileged to work with a terrific group of talented and driven colleagues in pursuit of this goal,” said Mr. McDonogh.

ABOUT TRUTAG TECHNOLOGIES

TruTag Technologies, Inc. is a leading security and technology solution provider that is seeking to protect patients and consumers through the mass digitization of medicines and other products. In 2022, TruTag Technologies won the Fierce Healthcare Innovation Award for Digital/Mobile Health Solutions. It has also been recognized by The Edison Awards, Fast Company, and R&D 100, and was selected by the World Economic Forum as one of the most influential technology companies. Learn more at www.TruTags.com.

TruTag Forms Smart Medicines Advisory Board

Members will provide pharma/healthcare industry knowledge and strategic guidance

JANUARY 24, 2023, EMERYVILLE, CA – TruTag Technologies, Inc. is pleased to announce the formation of its new Smart Medicines Advisory Board. The Board comprises five experts in various fields, including pharmacology and pharmaceuticals, clinical strategy, patient-centered outcomes, and digital health innovation.

The evolution of smart medicines is occurring rapidly as a means of safeguarding patients, improving health outcomes, and securing supply chains. TruTag’s on-dose Smart Medicine digital solution incorporates safe, covert silica micro particles in pill coatings that can be optically read by mobile phones, enabling every pill to serve as a potential data point. Until now, there has not been an on-dose technology that uses the common mobile phone as the authenticator. The digital transition enabled by TruTag’s solution offers the potential to safeguard, engage and communicate with patients through personalized, digital interventions related to their oral medications that can shape behaviors and offer meaningful improvements to health outcomes.

“We are thrilled to have these subject matter experts join us in an advisory capacity as we bring our Smart Medicines technology to market,” says Jeannette Tighe, VP of Smart Medicines at TruTag. “Their collective thought leadership and expertise across the pharmaceutical ecosystem will provide valuable insight and direction as we expand our presence in the pharmaceutical market,” states Tighe.

SMART MEDICINES ADVISORY BOARD MEMBERSHIP

 

TruTag a FIERCE INNOVATION AWARD Winner for 2022

TruTag Technologies, a leading provider of smart medicine solutions, has received an Innovation Award from Fierce Healthcare in the Digital/Mobile Healthcare Solutions category. The award showcases outstanding innovation that is transforming the industry. TruTag Technologies was chosen as a winner because its smart medicine solution has the potential to facilitate the mass digitization of medicines and provide significant value to patients and brands.

In recent years, the pharmaceutical industry has embraced digital transformation as a means of generating data that enables faster and better-informed decision-making. Smart medicine solutions are set to expand on this trend by digitizing medicines themselves. This digital transition offers the potential to safeguard, engage and communicate with patients through personalized, digital interventions that can shape behaviors and offer meaningful improvements to health outcomes.

“We are thrilled to win this Fierce Healthcare Innovation Award for 2022,” said TruTag Technologies CEO Michael Bartholomeusz. “TruTag Technologies is at the forefront of the mass digitization of medications through its smart medicine solution. With smart medicines, every dose becomes a basis for patient communication, engagement, and data generation. The transition to smart medicines offers a significant source of value creation to the pharmaceutical industry.”

“Winners of the Fierce Innovation Awards represent those that champion innovation in the face of great competition,” said Rebecca Willumson, SVP & Publisher of Fierce Biotech and Fierce Pharma. “Our panel of judges looked for effectiveness, technical innovation, competitive advantage, financial impact, and true innovation. We are very proud of this year’s class and send our congratulations to all the Innovation Award winners.”

TruTag Furthers its Reach in Pharma with HITLAB

To further its reach into the pharmaceutical space during 2022, TruTag Technologies aligned with Health Innovation & Technology Lab (HITLAB). HITLAB helps organizations shape the future of healthcare to improve lives worldwide. Two events featured TruTag prominently. The first featured Barry McDonogh, TruTag Senior VP of Business Development. During the Digital Health Symposium on April 28, Barry described and demonstrated how the TruTags technology works and its value proposition for makers of oral medicines. You can watch that event here.

The second event was HITLAB’s Summer Innovators Summit in July. TruTag VP of Smart Medicine, Jeannette Tighe, discussed along with a panel of pharmaceutical executives the value of digitized oral meds across the pharma ecosystem. Panelists agreed that there is tremendous value to embracing the kind of on-dose solution offered by TruTag. You can watch that event here.

“The entire pharmaceutical ecosystem needs what we are offering,” said TruTag VP-Smart Medicines, Jeannette Tighe. “Our on-dose solution boosts the efficacy of clinical trials while authenticating the oral medicines patients depend on,” continued Jeannette. “TruTag aligned with the very broad and deep HITLAB audience to unveil a technology that will be vital in the digital medicine space.”

TruTag Technologies Now a Member of AAFA

TruTag Technologies is delighted to announce that it is now a member of the American Apparel & Footwear Association (AAFA) which represents more than 1,000 clothing apparel and footwear brands. TruTag Technologies is working with leading brands to enable the secure digitization of their products, for the purposes of product verification, traceability, and consumer engagement.

“Joining the AAFA was a natural step in our expansion into the clothing industry,” said Randy Rubenstein, Head of North American Sales at TruTag Technologies. “The AAFA is the preeminent organization in the clothing industry. Being a member allows us to listen to key stakeholders and understand how we can better address their challenges.”

Megan Balkovic is AAFA’s Senior Director, Membership Experience & Industry Engagement. “We are thrilled to have TruTag Technologies join as a member. AAFA members are committed to traceability, transparency, and continuous improvement – and are extremely interested in learning about new technologies like this. We’re very pleased to bring them into our organization,” Megan concluded.

 

TruTag Technologies To Expand Into Secure Digitization For Clothing

TruTag Technologies, Inc., a leading provider of smart medicine and other product identity solutions, today announced that they are extending their award-winning technology to the clothing industry. The Truspect™ technology incorporates “TruTags®,” spectrally-encoded microscopic particles covertly embedded directly onto garments through existing product finishes and sewn-in labels, and authenticated using a common mobile phone.

The counterfeit market is considered one of the most successful criminal enterprises with a global value of over $1.8 Trillion. Its prominence has exploded over a short period of time — the U.S. Department of Homeland Security reported that seizures of counterfeits have increased ten-fold over the past 20 years. While the fashion industry has aggressively combatted the sale of fraudulent products, it is still one of the most impacted sectors, losing billions of dollars annually due to counterfeit sales. The sharp rise in e-commerce has only exacerbated this issue, as product authenticity becomes even harder to verify when introducing third-party sellers.

Many clothing authentication solutions rely on securing the packaging or removable features, rather than directly securing the product. However, the Truspect solution provides a secure digital identity to garments that can be authenticated by consumers themselves via the Truspect mobile app, providing peace of mind to the consumer and an extra layer of credibility to the seller.

“The prevalence of counterfeits has been costly to brands, but more importantly to consumers,” said Michael Bartholomeusz, CEO of TruTag Technologies. “Many have paid top dollar for products that were in fact fraudulent and lower quality, and feel they can’t trust many marketplaces where this issue has gotten out of control. Securing product packaging only accounts for part of the problem. Buyers need an all-encompassing solution they can truly depend on.”

TruTag’s novel Truspect technology provides clothing manufacturers and distributors with:

Security– A digital platform that protects the clothing items themselves as opposed to securing the packaging and removable features, such as hang tags. The proprietary authentication technology is developed in a tightly controlled manufacturing facility.
Subtlety–The Truspect solution is based on microparticles directly incorporated onto clothing garments and/or sewn-in labels. Smart tags are implemented with minimal impact on the elegance of a garment.
Cost effectiveness–Incorporating TruTags into items of clothing costs a fraction of production value.
Easy adoption–Because the product identity solution utilizes existing finishes and processes, manufacturers can seamlessly integrate the technology into any workflow.
Customization–Customers can choose from a variety of authentication options, including forensic recovery and mobile app verification.
The Truspect solution allows brands to combat common supply-chain challenges including:

Illegitimate production–Incorporating TruTags into the products themselves provides an additional layer of security against fraudulent replicas of popular clothing items.
Unauthorized production–Digitizing the clothing supply chain prevents distribution of genuine but unsanctioned clothing.
Sustainability–Manufacturers can track and trace certain materials to ensure apparel is sustainably sourced.
Fraudulent returns–Authenticating items of clothing prevents counterfeiters from returning fraudulent products for refunds.
TruTag is best known for its smart medicine solution for securing the pharmaceutical supply chain via spectrally-encoded silica particles that serve as covert “edible barcodes” for tablets, capsules, and even biologics. The company recently partnered with one of the most prominent pharmaceutical manufacturers in the world to directly implement its innovative technology into the supply chain of various big pharma companies.

“We saw an opportunity to combat yet another piece of the global counterfeit market,” said Bartholomeusz. “Our customers have always appreciated how easy it is to incorporate our technology into a product’s supply chain, be it drugs, food, beverages, and now clothing.”

TruTag Selected as Finalist In Healthcare Category of Fast Company’s 2021 World Changing Ideas Awards

The winners of Fast Company’s 2021 World Changing Ideas Awards were announced today, honoring the businesses, policies, projects, and concepts that are actively engaged and deeply committed to pursuing innovation when it comes to solving health and climate crises, social injustice, or economic inequality.

TruTag Technologies’ “edible barcode” solution, which provides on-dose authentication of medication, has been selected as a finalist in the Healthcare category of Fast Company’s 2021 World Changing idea awards. The barcodes, called “TruTags®”, are invisible, highly-secure edible identifiers contained in tablet coatings or ink on capsules that can be read with a mobile app. Made of high-purity silica, a GRAS material requiring little to no regulatory approval, TruTags are affordable and do not require process changes by pharmaceutical manufacturers, making adoption seamless. No other company has developed an on-dose technology capable of enabling the pharma and healthcare industry to address the profound challenges of medication authenticity, safety and adherence.

Now in its fifth year, the World Changing Ideas Awards showcase 33 winners, more than 400 finalists, and more than 800 honorable mentions—with Health and Wellness, AI & Data among the most popular categories. A panel of eminent Fast Company editors and reporters selected winners and finalists from a pool of more than 4,000 entries across transportation, education, food, politics, technology, and more. Plus, several new categories were added, including Pandemic Response, Urban Design, and Architecture. The 2021 awards feature entries from across the globe, from Brazil to Denmark to Vietnam.

Showcasing some of the world’s most inventive entrepreneurs and companies tackling exigent global challenges, Fast Company’s Summer 2021 issue (on newsstands May 10) highlights, among others, a lifesaving bassinet; the world’s largest carbon sink, thanks to carbon-eating concrete; 3D-printed schools; an at-home COVID-19 testing kit; a mobile voting app; and the world’s cleanest milk.

“Especially in the midst of the pandemic, it’s more important than ever before to stop the circulation of counterfeit drugs and provide pharma and patients alike with complete confidence in their medications,” says Michael Bartholomeusz, Chief Executive Officer of TruTag Technologies. “With TruTags, we have created a solution that seamlessly fits into the pharmaceutical supply chain, providing on-dose authentication and complete peace of mind. This award from Fast Company is an incredible honor and validation of our belief that drug authenticity is crucial to global health, down to the individual capsule.”

“There is no question our society and planet are facing deeply troubling times. So, it’s important to recognize organizations that are using their ingenuity, impact, design, scalability, and passion to solve these problems,” says Stephanie Mehta, editor-in-chief of Fast Company. “Our journalists, under the leadership of senior editor Morgan Clendaniel, have discovered some of the most groundbreaking projects that have launched since the start of 2020.”

TruTag Technologies Appoints Jennifer McFarlane to Its Board of Directors

TruTag Technologies, Inc., a leading provider of smart medicine and other product identity solutions today announced that it has appointed Jennifer McFarlane to its Board of Directors.

Ms. McFarlane has extensive experience serving on public and private company Boards, as a CFO of public and private companies, and as an investment banker. In these roles, she has supported companies executing on product launches and global expansion across a variety of industries, including medtech, clean tech, industrial biotech and natural resources. Currently, Ms. McFarlane is a board director of BioGill, a water-tech company, and of Blue Planet Systems Corporation, a carbon sequestration company. She also serves on the boards of two non-profits, Benetech and Pacific Institute. Jennifer recently founded Asterra Partners, which is focused on using revenue-based financing to fund technology scale up.

Ms. McFarlane previously served as CEO of Astia, an accelerator for women entrepreneurs, and as Executive Director of Southern Pacific Petroleum, an Australian public company. She started her career as an investment banker at Salomon Brothers, now Citigroup. She is a member of the Council on Foreign Relations and is a C3E Ambassador, a U.S. Department of Energy appointment. Ms. McFarlane holds an MBA from the Graduate School of Business, Stanford University and a LLB / BSc from the University of New South Wales, Australia.

Les Leff, TruTag’s Chairman of the Board, said, “We are pleased to add Jennifer to our Board of Directors. She is a highly experienced international executive with long standing private and public company Board experience and a varied skill set that will add considerable value to the company.”

Ms. McFarlane said, “I am excited to be a part of the TruTag team and support their mission to leverage its unique technology platform to digitize the physical world. It’s ability to provide complete supply chain integrity in smart medicine, food and beverage, consumer products and beyond is unmatched.”

“I am looking forward to working with Jennifer and benefitting from her global operational experience as the company persists to grow,” added Michael Bartholomeusz, PhD, TruTag’s Chief Executive Officer. “Her experience across a broad array of industries will serve TruTag well as we apply our technology solutions to the world’s largest challenges.”

Cuberg Deploys Trutag Product Identity Solution to Protect Next-Generation Battery Systems for Aviation and Aerospace

EMERYVILLE, CA ─ September 29, 2020 — Cuberg, Inc., a leading supplier of next-generation batteries for aviation and aerospace, announced today that it is adopting the TruTag Product Identity solution as a means of ensuring traceability and supply chain transparency for customers. TruTag Technologies, Inc. is a leading provider of product identity solutions for life-critical products.

Rapidly growing consumer electronic sales and the increased adoption of electric vehicles are fueling exponential growth in the batteries that power them. With this growth arises the need to ensure the quality, authenticity and safety of battery products. The innovative TruTag Product Identity platform addresses the full spectrum of issues relevant in the battery market, including responsibly sourced raw materials, authentic materials and products, appropriate recycling, complete traceability, and supply chain security.

Richard Wang, Chief Executive Officer of Cuberg, said, “Responsible sourcing and traceability of materials from the mine to the battery are significant challenges in the battery world. It is incumbent on manufacturers to give customers complete assurance of the authenticity, quality and safety of their batteries, in a truly secure and tamper-proof manner. TruTag offers an ideal tool to empower Cuberg’s customers to do this.”

Cuberg intends to deploy the TruTag Product Identity solution across its product line. Cuberg’s advanced batteries will be marked with spectrally-encoded micro-particles, known as “TruTags®,” that can be verified via mobile smartphones. This will allow customers to directly access and confirm the authenticity of their battery products.

“We are thrilled to be working with Cuberg on this program for protecting advanced battery systems for life-critical industries,” said Peter M. O. Wong, Chief Operating Officer at TruTag Technologies. “Cuberg is a respected technology innovator that is known for their leadership in providing transparency and authenticity to their customers, and is an outstanding partner to help us bring our Product Identity solution to this key market.”

About Cuberg
Cuberg is commercializing a next-generation battery technology to power the future of electric mobility. The battery delivers a generational improvement in energy density and safety compared to the best lithium-ion batteries in the world today. The technology, based on a groundbreaking non-flammable electrolyte combined with a lithium metal anode, is a complete drop-in solution that leverages the robust lithium-ion manufacturing base and supply chain. For more information please visit www.cuberg.net.

About TruTag Technologies
TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents, electronics, and industrial parts.

TruTag Technologies has been recognized by the SPIE Prism Awards, Frost & Sullivan, the Edison Awards, Fast Company, and R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2020 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc., and CUBERG is a registered trademark of Cuberg, Inc.

Media Contacts:
TruTag Technologies, Inc.
sales@trutags.com
Cuberg, Inc.
info@cuberg.net

Smart tags on Pills Set to Improve Supply Chain Security and Patient Adherence

Technology Coalition Prove Out the Mass Digitalization of Pharma Pills

HARLEYSVILLE, PA and EMERYVILLE, CA ─ 10 December, 2019 — A coalition of technology partners announced today that they have demonstrated the mass digitalization of pharmaceutical tablets and their linkage to a Trillian-based trust ledger. They believe this will provide a major step forward in ensuring supply chain integrity and addressing the growing problem of patient non-adherence.

The supply chain simulation run by PwC Australia, Colorcon and TruTag Technologies created a secure, direct link between a physical tablet (placebo) and a digital backend, without having to rely on the traditional approach of authenticating traditional packaging barcodes.

The solution demonstrated has three components. The first is an intelligent coating system from Colorcon that is infused with spectrally-encoded particles, or TruTags®, which act as edible barcodes. The second is an authentication application that can be used on commonly available cell phones that decodes and verifies the embedded TruTags. This application provides a link between the physical tablet and the third component of the solution, a Trillian-based distributed ledger operated by PwC Australia.

“Verifiable data ledger technology offers a new means of securing and sharing information. However, these systems are still reliant on ensuring a secure link via a crypto-anchor between the physical and digital world,” said Trent Lund, Partner at PwC Australia New Ventures. “TruTags are a perfect crypto-anchor for directly marking pharmaceuticals and foods.”

To date, the digitalization of medicines has been inhibited by the economic, regulatory and technical limitations. The breakthrough represents a major step forward in the fight against unauthorized and illegitimate pharmaceutical production and a true opportunity for regulators and industry to safeguard patients and improve supply-chain efficiency.

“This technology represents a new era of security and transparency for the pharmaceutical industry in which patients can be empowered to authenticate their own medicines,” said Michael Bartholomeusz, Chief Executive Officer of TruTag Technologies.

Beyond improved supply-chain integrity, this innovation could drive better communication and engagement between healthcare providers and patients with the potential to improve patient adherence.

“Intelligent coatings represent an incredible opportunity for patient communication and data collection,” said Kelly Boyer, General Manager, Film Coatings of Colorcon. “This technology represents a new era of security and transparency for the pharmaceutical industry in which patients can be empowered to authenticate their own medicines.”

To download a copy of the white paper on the digitalization of medicine simulation – please go to https://trutags.com/whitepaper-trusted-tablet/

About PwC Australia
A team of more than 8,000 people in Australia, working together to build trust in society and solve important problems. We’re a part of a network of firms in 158 countries with more than 250,000 people who are committed to delivering quality in assurance, advisory and tax services. Find out more at https://www.pwc.com.au/

About Colorcon
Colorcon is a world leader in the development, supply and technical support of specialty excipients: formulated film coating systems, modified release technologies, and functional excipients for the pharmaceutical industry. Our best-in-class products and technologies are complemented by our extensive application data and value-added services to support all phases of solid oral dose design, development and manufacture. Our focus on market issues and technology development has earned Colorcon an international reputation as a pharmaceutical supplier of choice. Colorcon currently has 11 manufacturing facilities (including seven film coating sites), 21 technical service laboratories globally and more than 1200 employees exclusively dedicated to its customer base.

About TruTag Technologies
TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. Learn more at www.TruTags.com.

©2019 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc. COLORCON is a registered trademark of BPSI Holdings, LLC. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please see www.pwc.com/structure for further details.

Questex’s Fierce Innovation Awards – Healthcare Edition 2019 Announces Finalists, TruTag Technologies’ Mobile Phone App Recognized

Winners across five different categories will be revealed in the upcoming Innovation Report highlighting the best products, services, and innovations of the year.

EMERYVILLE, CA – November 6, 2019 – TruTag Technologies, Inc., a leading provider of product identity and quality assurance solutions, announced today that it has been selected as a finalist in this year’s Fierce Innovation Awards – Healthcare Edition, a peer-reviewed awards program from the publisher of FierceHealthcare.  The competition highlights companies that demonstrated innovative solutions that have had the greatest potential to save money, engage patients, or revolutionize the industry over the past 12 months. TruTag was recognized as a finalist in the category of Digital/Mobile Health Solutions.

TruTag was selected as a finalist for its innovative, industry-leading product, the TruTag™ Mobile Phone App.

Finalists’ applications were reviewed by an exclusive panel of executives from major healthcare companies including Aveus, Change Healthcare, Hackensack Meridian Health, Consuming Health, Aspen Institute Health Innovators, Accenture Health, Proliance Surgeons, Cook Children’s Health Care System, Duncan Regional Hospital, Asprius, and GNSHealthcare.  All applications were evaluated based on the following criteria: effectiveness, technical innovation, competitive advantage, financial impact, and true innovation.  A full list of judges can be found at https://fiercehealthcareawards.secure-platform.com/a/page/judges

Winners will be announced in the 2019 Innovation Report set to publish by FierceHealthcare on Thursday, December 5th.

“We are honored that FierceHealthcare has recognized TruTag’s product identity solution, which is the first to offer the mass digitalization of medicines to the pharmaceutical industry.  In making medicines smart and facilitating mobile phone authentication, we have the potential to offer a level of supply chain security previously unattainable,” said Michael Bartholomeusz, CEO of TruTag Technologies.  “By engaging patients in the authentication process, we also have the potential to curtail the significant global challenge of counterfeit medications, a pandemic that impacts hundreds of thousands of lives annually.”

Continued Dr. Bartholomeusz, “Beyond identifying illegitimate and unauthorized product, our digital solution ushers in an unprecedented opportunity for patient communication and engagement that could have a marked impact on patient non-adherence.”

About Questex

At Questex, we are passionate about driving business outcomes. We connect buyers and sellers and help both achieve their goals. We are online, on devices and live with experiential engagements. We understand the buyer’s behavior and evolving needs and connect them with the seller through continual touchpoints. From discovery through purchase and purchase through advocacy, we supply unmatched access, insight, engagement and turnkey solutions all in one place.

About TruTag Technologies

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. Learn more at www.TruTags.com.

©2019 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

For further information, contact:

Ashley Secondini
Senior Marketing Manager
Questex LLC
asecondini@questex.com
(617) 219-8358

Peter Wong
Chief Operating Officer
TruTag Technologies, Inc.
ir@trutags.com
(510) 879-6408

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Pangaea Ventures and Happiness Capital Invest in TruTag Technologies

EMERYVILLE, CALIFORNIA ─ October 17, 2019 — TruTag Technologies, a provider of product identity and quality assurance solutions, today announced that Pangaea Ventures Ltd., a leading advanced materials venture capital firm, and Happiness Capital Limited, a global venture capital firm with a mission to make the world a happier place, have each made an investment in TruTag.

TruTag Technologies is a solution provider focused on the security, safety, and quality of pharmaceuticals, foods, and other products. TruTag manufacturers edible and effectively invisible barcodes or TruTags® that can be incorporated directly on products or packaging for identification by brand owners and their customers throughout the supply chain. In an age of rampant illegitimate and counterfeit products, TruTag Technologies brings transparency and trust back to supply chains. This is especially relevant in industries like pharma and food where counterfeit products result in the loss of life and wellness for millions of human beings annually.

“We are extremely happy to bring Pangaea into the fold to leverage their decades of expertise in building high-value advanced materials growth companies,” said Michael Bartholomeusz, PhD, Chief Executive Officer of TruTag Technologies. “Their strategic partnerships with global advanced materials companies and investors will help TruTag to most effectively commercialize our product identity solution.”

Matthew Cohen, Pangaea’s Director of Technology added, “Pangaea is excited to partner with TruTag and help the company expand its team and product portfolio. We believe TruTag’s edible barcode technology will help increase consumer confidence and ultimately save lives. TruTag is making our world better by utilizing compelling advanced materials and advanced material process innovations to combat rising problems such as drug counterfeiting.”

Dr. Bartholomeusz continued, “In addition, Happiness Capital brings to TruTag deep expertise in the global food and health products markets.  These are markets that ideally leverage our pioneering technology platform.”

Eric Ng, Happiness Capital’s Managing Director, added, “We are thrilled to be partnering with TruTag.  Their team is amazing, and their unique technology solution offers a clear answer to the anti-counterfeiting challenges that the food, pharmaceutical and many other sectors face.  TruTag will certainly make the world a happier place.”

Core to this partnership is TruTag Technologies’, Pangaea Ventures’, and Happiness Capital’s shared mission to provide a platform and tools that will have a profound impact on the health and safety of people around the globe and combat the staggering economic loss to legitimate commerce arising from sophisticated and pervasive counterfeiters and illegal profiteers.

 

About TruTag Technologies

TruTag Technologies, Inc. is a leading authentication and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for product authentication across a broad range of industries including pharmaceuticals, food, consumer products, and industrial & electronic parts.  TruTag’s authentication platform is complemented by its’ advanced hyperspectral imaging technology, which is focused on providing powerful next generation inline quality assurance solutions and diagnostics.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

About Pangaea Ventures

Pangaea is the world leader in advanced materials venture capital. Pangaea invests in start-up companies using advanced materials to make our world better. Established in 2000, Pangaea has built an outstanding portfolio addressing multi-billion-dollar markets in energy, electronics, health, and sustainability. Pangaea’s unmatched materials network spans multiple industry verticals and includes twenty-five major multinationals as Strategic Limited Partners.  For more information, visit www.pangaeaventures.com.

About Happiness Capital

Happiness Capital Limited is a global venture capital firm that empowers entrepreneurs to co-create a happier world as a global community.  Currently, its investment portfolio covers seed to growth stage companies in the US, Europe, Israel, mainland China and Hong Kong, with the focus on the future of food, health, education, work, happy aging, and whatever new innovations that make the world a happier place.  Happiness Capital is a member of LKK Health Products Group.  For more information, visit www.happinesscapital.com.

©2019 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies, Inc.

Peter Wong, COO

IR@trutags.com

+1.510.879.6408

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Colorcon and TruTag Technologies Enter into Development Agreement Targeting Authentication of Medicines

HARLEYSVILLE, PA and EMERYVILLE, CA  ─ August 6, 2019 — Colorcon and TruTag Technologies, Inc. today announced execution of a development agreement to enable on-dose verification technology for tablets by combining TruTag’s silica-based microtag authentication technology with Colorcon’s industry-leading expertise in film coating systems, modified release technologies and specialty excipients.

The collaboration will see TruTag’s edible “optical barcodes” incorporated into existing Colorcon coatings, with the microtags verified by either a smart phone application or a proprietary reader. Each SiO2 particle is encoded with an optical signature that is manufactured into the microtags without the use of additional additives or markers.

The benefits of this innovation include the ability to instantly and unequivocally authenticate products when suspect events occur and specifically addresses the problems of counterfeiting, product diversion, returns monitoring, quality control and product recalls in pharmaceuticals and nutraceuticals.

“On-dose authentication technology represents the next generation in pharmaceutical supply-chain security by providing a powerful tool for tracking product from plant to patient,” said Kelly Boyer, General Manager, Film Coatings of Colorcon. “By seamlessly enabling authentication, these digitized coatings confirm the quality and origin of medicines thereby safeguarding both patients and brands. Colorcon continues to advance technologies and services to meet industry challenges with innovative solutions.”

“Colorcon brings a shared vision for bringing innovation to the pharmaceutical industry, said Michael Bartholomeusz, CEO of TruTag Technologies. “They are market leaders in the film-coating space, and they have the caliber and reach to make intelligent coatings a new industry standard. We are thrilled to be working with them.”

About Colorcon

Colorcon is a world leader in the development, supply and technical support of specialty excipients: formulated film coating systems, modified release technologies, and functional excipients for the pharmaceutical industry. Our best-in-class products and technologies are complemented by our extensive application data and value-added services to support all phases of solid oral dose design, development and manufacture. Our focus on market issues and technology development has earned Colorcon an international reputation as a pharmaceutical supplier of choice. That reputation is based on superior product quality, unparalleled technical support, extensive regulatory assistance and reliable supply from multiple locations. Colorcon currently has 11 manufacturing facilities (including seven film coating sites), 21 technical service laboratories globally and more than 1200 employees exclusively dedicated to its customer base.

About TruTag Technologies

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. Learn more at www.TruTags.com.

© 2019 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.  COLORCON is a registered trademark of BPSI Holdings, LLC.

Media Contacts:

Colorcon:

Deborah Taylor, Director, Global Market Communications; E:  dtaylor@colorcon.com

TruTag Technologies:

Peter Wong, Chief Operating Officer; E: pwong@trutags.com

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TruTag Technologies’ SecuriLam Intelligent Laminate Wins New Product of the Year by Security Today Magazine

EMERYVILLE, CALIFORNIA ─ October 30, 2018 — TruTag Technologies, a provider of product identity solutions, today announced that its SecuriLam™ laminate product, the world’s first off-the-shelf intelligent laminate used for supply chain security and traceability purposes, has been named the 2018 New Product of the Year in the Loss Prevention category by Security Today magazine.

Security Today magazine is the leading industry media brand providing technology, education and solutions for security professionals. The Security Today New Product of the Year Award honors the outstanding product development achievements of security equipment manufacturers whose products are considered to be particularly noteworthy in their ability to improve security.

SecuriLam™ comes with microscopic encoded silica particles, or “TruTags®” pre-embedded into standard adhesive laminate film stock for easy adoption in label, document, and packaging applications. These TruTags are covert to the naked eye and do not affect the elegance or finish of the adhesive laminate or final product. The nano-porous microtags are made of high-purity silicon dioxide, which is a food-grade material and is considered Generally Recognized as Safe (GRAS) by the United States Food and Drug Administration. TruTags are manufactured using Current Good Manufacturing Practices (cGMP) standards, providing an environmentally friendly security solution.

“We are happy to be recognized by Security Today for delivering cutting-edge supply chain security and traceability for label, document and packaging applications,” said Michael Bartholomeusz, chief executive officer of TruTag Technologies. “The globalization of supply chains has led to a loss of control and visibility, so this award in the loss prevention category speaks volumes about our advanced ‘crypto-anchor’ expertise in offering unrivaled product security to a blockchain-based supply chain.”

“This is the 10th year that we have sponsored the New Product of the Year contest, and each year I am amazed at not only the quality of the products but the intuitive nature behind the development of the products,” said Ralph C. Jensen, editor-in-chief and content director of Security Today. “There is real genius behind the products that have been entered, and I’m pleased that we can help bring this new technology to the forefront of the security industry.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents.

In addition, TruTag Technologies has been recognized by Frost & Sullivan, the Edison Awards, Fast Company, and R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks, and SECURILAM is a trademark of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies and PwC Australia form alliance on Food Trust Initiative

EMERYVILLE, CALIFORNIA ─ October 2, 2018 — TruTag Technologies, a provider of product identity solutions, today announced a strategic alliance with PwC Australia, which will see TruTag’s “edible barcode” technology incorporated as part of the PwC Food Trust initiative.

The globalization of supply chains has led to a loss of control and visibility. Food misrepresentation, adulteration, diversion and counterfeiting are jeopardizing consumer safety and costing the food and beverage industry billions in lost revenue. PwC Australia and TruTag’s alliance is seeking to address these challenges by bringing security and traceability to global food supply chains.

The PwC Food Trust Platform is one of the most advanced and holistic anti counterfeit technology solutions for the food and beverage industry. PwC Australia has developed the Food Trust Platform to provide manufacturers and consumers with greater confidence in the provenance of food products. Integrating TruTag’s edible barcode technology into the Food Trust Platform will enable it to deliver unrivalled supply chain visibility.

“Blockchain technology offers brand owners a new means of sharing information and improving supply chain visibility. However, these systems are still reliant on ensuring a secure link or crypto anchor between the physical and digital world.” said Trent Lund, Lead Partner Innovation and Ventures.

“TruTag’s covert edible barcodes act as a perfect crypto anchor offering unrivalled security and a unique ability to directly mark foods and food-contact packaging.”

PwC Australia and TruTag are already working on developing supply-chain technology programs with lead customers in the meat and wine industry. They are also working to expand their focus into other food and beverage applications.

“We are thrilled to be working with PwC Australia on this initiative, said Barry McDonogh, SVP Business Development at TruTag Technologies. “PwC brings a shared vision for food traceability, a highly complementary technology platform, and the resources to scale and deliver across multiple industry segments and geographies.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents.

In addition, TruTag Technologies has been recognized by Frost & Sullivan, the Edison Awards, Fast Company, and R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

About PwC

At PwC, our purpose is to build trust in society and solve important problems. We’re a network of firms in 158 countries with more than 236,000 people who are committed to delivering quality in assurance, advisory and tax services. Find out more and tell us what matters to you by visiting us at www.pwc.com.

PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please see www.pwc.com/structure for further details.

©2018 TruTag. All rights reserved. TRUTAG and TRUTAGS are registered trademarks, and HINALEA is a trademark of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies Receives ‘Best for Pharmaceutical Brand Protection’ Award

EMERYVILLE, CALIFORNIA ─ September 10, 2018 — TruTag Technologies, a leading security and technology solution provider, today announced that it has received the 2018 “Best for Pharmaceutical Brand Protection” award from Global Health & Pharma (GHP), a global information sharing platform and a multi-disciplinary members community established to enhance communication networks and collaboration across all themes and disciples within three main categories: human, animal and environmental health.

GHP Magazine is the go-to resource for more than 260,000 wellness professionals and healthcare-related suppliers across four continents. The GHP award is dedicated to uncovering and featuring talented, courageous and innovative people, departments and firms pushing the boundaries of what is possible in the medical world and recognizes all levels and all aspects of the healthcare and pharmaceutical sectors.

TruTag Technologies offers a range of on-product and on-package security solutions that provide manufacturers and government regulators with an effective means of securing supply chains and safeguarding consumers. The company has developed a product security solution based on precision-fabricated nano-porous silica micro-particles known as “TruTags®”, together with cutting-edge detection hardware for a variety of applications.

TruTags are covert, can be encoded with highly-secure optical codes and are made of high-purity silica, a material commonly found in food and medicine and affirmed as “generally recognized as safe” by the U.S. Food and Drug Administration.  These microtags are perfectly engineered to serve as “crypto-anchors” by becoming part of the very fabric of a product, such as when they are mixed into the film coating of a tablet, and connecting physical items to a secure blockchain-based supply chain system via its covert optical code.  TruTags can also be embedded into standard adhesive laminate film stock for easy adoption in label, document, and packaging applications.

“To receive the Best for Pharmaceutical Brand Protection award is a true testament to the game-changing nature of the TruTag technology in life-critical industries that rely on the authenticity of the product,” said Michael Bartholomeusz, PhD, Chief Executive Officer of TruTag Technologies. “Global supply chains are extremely complex and are in dire need of advanced blockchain platforms that hook into the physical world via a secure and efficient ‘crypto-anchor’ like our edible microtags.  Our TruTags are connecting high-volume, modest cost, life-critical products to the digital back-end of the blockchain for next-generation security and traceability.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents.

TruTag Technologies has been recognized by the SPIE Prism Awards, Frost & Sullivan, the Edison Awards, Fast Company, and R&D 100, and was selected by the World Economic Forum as a Technology Pioneer as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies to Exhibit at the 7th Annual Pharma Anti-Counterfeiting & Serialization 2018 Conference

EMERYVILLE, CALIFORNIA ─ September 6, 2018 — TruTag Technologies, a leading security and technology solution provider, announced today that it will be exhibiting at the 7th Annual Pharma Anti-Counterfeiting & Serialization 2018 conference, a gathering of key industry thought leaders for discussing the business and technical problems pharmaceutical companies should be aware of in order to fight the major global problem of counterfeit medicines. The conference will be held at the Sheraton Skyline Hotel, London Heathrow, UK September 12-13, 2018.

The Pharma Anti-Counterfeiting & Serialization conference also addresses serialization requirements, track and trace tools, and analytical techniques scientists use to detect counterfeits. In attendance will be pharmaceutical manufacturers and distributors, healthcare professionals, pharmacists, brand protection companies, drug regulatory agencies, serialization, and track and trace solution providers.

At this year’s show, TruTag Technologies will be highlighting its on-dose product quality and authentication solution. TruTag has developed a customizable, high-security solution that provides absolute certainty of a product’s identity and enable unparalleled product diagnostics to combat counterfeiting and unauthorized diversion.

TruTag® microtags (TruTags®) are covert, edible and can be safely added to most solid oral dosage form (SODF) drugs without modifying the manufacturing process already in place. TruTags are made of high-purity silica, a common material that has been affirmed as “generally recognized as safe”, or GRAS, by the U.S. Food and Drug Administration. At the dosage level, TruTags can confirm the product strength, batch number, site of manufacture and expiration date, among other product information.

“I look forward to showcasing how our cost-effective, on-product authentication solution supports brand owners in the fight against counterfeit and diverted medicines,” says Matthew Spott, Global Sales Director, Pharmaceuticals of TruTag Technologies. “We have worked hard to develop this game changing technology, which helps ensure patient around the world receive genuine product of the highest quality.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents.

TruTag Technologies has been recognized by the SPIE Prism Awards, Frost & Sullivan, the Edison Awards, Fast Company, and R&D 100, and was selected by the World Economic Forum as a Technology Pioneer as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies Enables Pharmaceutical Tablet Authentication with a Mobile Phone Camera

EMERYVILLE, CALIFORNIA ─ September 5, 2018 — TruTag Technologies, a provider of product identity solutions, today announced the extension of its Product Identity platform to include mobile phone authentication of solid oral dosage form tablets.

TruTag Technologies manufactures microscopic, edible optical barcodes or “TruTags®” that can be applied directly on a product in ink or as part of the film coating process. TruTags allow for instant and unequivocal product authentication for use in identifying supply-chain anomalies such as counterfeits, quality control incidents, and unauthorized product diversion.

TruTags are currently authenticated via a proprietary device that forms part of a secure, closed-loop Product Identity platform. TruTag Technologies has now extended its platform to allow for mobile phone authentication. The solution is currently focused on tablet-form drug product but is planned to be extended to other solid oral dosage form products such as capsules.

Tim Learmonth, PhD, Head of Advanced Development said, “Traditional product security solutions that rely on authenticating packaging can be easily circumvented. With TruTags we identify the product itself. Before now, the ability to offer instantaneous authentication of a tablet or capsule to the patient population has not existed. Our solution represents a significant step forward for supply chain security.”

The benefits of mobile phone authentication extend beyond supply chain security. Providing consumers with the tools to authenticate products offer brand owners an invaluable opportunity to interact with their patient population for consumer education, patient support and even post-market safety surveillance.

“This is a game-changer for the pharmaceutical industry”, said Michael Bartholomeusz, PhD, CEO of TruTag Technologies. “Enabling mobile phone authentication magnifies the opportunity for consumer interaction and value creation. We are excited to add this capability to our end-to-end product identity solution for life-critical products like medicine.”

TruTag Technologies plans to extend the mobile phone authentication platform to new applications in the food and beverage market in the coming months.

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents.

TruTag Technologies has been recognized by the SPIE Prism Awards, Frost & Sullivan, the Edison Awards, Fast Company, and R&D 100, and was selected by the World Economic Forum as a Technology Pioneer as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies Participates in Secure Document World

TruTag Technologies Participates in Secure Document World

EMERYVILLE, CALIFORNIA ─ June 19, 2018 — TruTag Technologies, a leading security and technology solution provider, announced that the Company will participate in Secure Document World (SDW), a three-day conference to explore the latest thinking on visas, ePassports, driving licenses, national IDs, worker credentials, anti-counterfeiting, fraud detection, document design and more.

SDW is a world-leading event providing a global showcase for next-generation human identity solutions, focusing on intrinsic document security and on the new cutting-edge secure infrastructure now required to produce and use these advanced documents in live situations, such as the border. SDW will host a free exhibition featuring 150+ exhibitors showcasing a vast array of secure document technologies from around the globe.

At Stand M61, TruTag Technologies will demonstrate its capabilities in security documents, labels, and packaging, including its new SecuriLamTM product—the world’s first off-the-shelf, intelligent laminate used for supply chain security and traceability purposes. SecuriLamTM laminate comes with microscopic encoded silica particles, or “TruTags®” covertly pre-embedded into standard adhesive laminate film stock for easy adoption in label, document, and packaging applications. TruTags® can also be incorporated or applied in a variety of media relevant to security documents. TruTags® are machine readable and can be decoded in the field in seconds.

In addition, HinaLea Imaging, a division of TruTag Technologies, and a leading international solutions provider of hyperspectral imaging technology will demonstrate its fully autonomous high-resolution Model 4100H handheld hyperspectral camera which can be deployed for field anti-counterfeiting and security systems that rely on detection of precise spectral data. The HinaLea™ hyperspectral imaging camera is capable of providing high-resolution snapshot images at 550+ spectral bands over the full visible range.

“The conference provides our sister companies with the opportunity to showcase their respective value propositions to the secure document industry,” said Barry McDonogh, Senior Vice President of Business Development at TruTag Technologies. “TruTag Technologies’ secure packaging solutions are easy to adopt and offer incredible security at low cost. HinaLea Imaging brings one of the word’s most advanced hyperspectral imaging technologies with applications in forensic and material analysis.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The Company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

About HinaLea Imaging

HinaLea Imaging, a division of TruTag Technologies, Inc., is a technology solutions provider that develops complete hyperspectral imaging solutions both directly and on behalf of strategic partners to address specific problems across a variety of industries, including medical diagnostics, precision agriculture and the quality assurance of food and consumer goods. As part of its solution offering, HinaLea developed the world’s first high-resolution, handheld autonomous hyperspectral camera, which was awarded the SPIE Best Camera and Imager Prism Award in 2017.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks, and HINALEA and SECURILAM are trademarks of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

June 21: TruTag Technologies and The Daily Wellness Company Co-Hosts Webcast with Nutritional Outlook

Webcast will focus on how to protect nutracuetical products with on-dose security technology

EMERYVILLE, CALIFORNIA ─ June 18, 2018 — TruTag Technologies, a leading security and technology solution provider, will partner with The Daily Wellness Company, a manufacturer of premium fertility supplements, to cohost a webcast through Nutritional Outlook Magazine that is focused on protection of premium nutraceutical products against counterfeiting and product diversion. Titled “How to Protect Nutraceutical Products in the Global Market with On-Dose Security Technology,” the webcast will be held Thursday, June 21 at 11am PDT/2pm EDT. Webcast presenters include Denny Kwock, President and Chief Executive Officer of The Daily Wellness Company, and Kent Mansfield, President of TruTag Technologies. Registration is now open.

The nutraceuticals market continues to grow at a rapid rate, and an increasingly globalized distribution and supply chain paves the way for increased risks of product integrity issues. These risks include potential adulterated, falsified, and diverted products.  As a result, traceability and real time detection are must-haves for quick remedial action when a product integrity issue arises. Premium brand owners must ensure consumers that their supplements are genuine, unadulterated, and safe.   This webcast will center on the latest innovations in ‘on dose’ or integrated product security that resides within the dosage form itself.

In 2017, The Daily Wellness Company, took a proactive measure in ensuring consumer trust in its brands by deploying TruTag’s dosage-level product identity technology for its products sold in the United States, starting with its top-selling product, FertilityBlend for Women™. TruTag Technologies on dose identity solution improves the capability for quickly detecting and remediating product quality and integrity issues for both pharmaceuticals and nutraceuticals in this chaotic distribution market.  Now, leaders from both companies are coming together to share their experience, and to discuss how this new cutting-edge technology (TruTag Technologies’ encoded silica microparticles) can be quickly and easily implemented in the manufacturing process and deployed into the field.

This webcast will cover:

  • The goals of The Daily Wellness Company in protecting its brand and product in the market
  • The engagement, development, deployment, and diagnostics involved with the program and the experience of both companies in launching this endeavor
  • The process for integrating TruTag’s solution to the manufactured product
  • How to use product in the supply chain to diagnose and detect any issues and to confirm product integrity

“The growing popularity and increase in consumer demand for high performance supplements has paved the way for potential supply chain integrity issues, especially for premium brand owners that command higher pricing due to brand loyalty and the quality established in the market,” said Kwock. “So, we turned to TruTag and their on-dose product identification solution as we expanded into new markets. We look forward to sharing the experience and empowering others in the nutraceutical industry who may want to also deploy an on-dose security solution and are also looking to implement the latest innovative technology.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

About The Daily Wellness Company

The Daily Wellness Company creates natural nutritional formulas that make a meaningful difference in people’s lives. It is an industry leader in innovating clinically-validated natural health care products, and the company’s research and development program has been committed to sponsoring independent, double-blind, placebo-controlled studies at major research institutions, a process that is time-, capital-, and expertise-intensive. This reflects The Daily Wellness Company’s long-term commitment to its customers, and to creating the most trusted wellness brands.  In the last decade, the company has sponsored nationally recognized studies with leading institutions including Stanford University School of Medicine, the Spark M. Matsunaga Veterans Administration Medical Center, Wake Forest University School of Medicine, University of Hawaii School of Medicine, and the National Cancer Institute.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks and HINALEA is a trademark of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies Teams Up with the State of Hawaii at the BIO International Convention

The State of Hawaii welcomes TruTag and its HinaLea Imaging division to the Hawaii Pavilion

EMERYVILLE, CALIFORNIA ─ May 29, 2018 — TruTag Technologies, a leading security and technology solution provider, announced today that their TruTag® product identity and HinaLea™ Imaging products will be on display at the Hawaii Pavilion booth #2449 at the BIO International Convention in Boston, Massachusetts, June 4-7.

The BIO International Convention is hosted by the Biotechnology Innovation Organization (BIO). BIO represents more than 1,100 biotechnology companies, academic institutions, state biotechnology centers and related organizations across the United States and in more than 30 other nations. The BIO International Convention provides access to global biotech and pharma leaders, exposure to industry thought-leaders with over 1,500 education sessions, and networking opportunities with 16,000+ attendees from 74 countries.

The Hawaii Pavilion represents Hawaii Life Sciences, a network of collaborators bringing together life science companies, research organizations, entrepreneurs and supporters building the life sciences industry in Hawaii. It is organized by the Hawaii Department of Business, Economic Development and Tourism (DBEDT), and the Hawaii Technology Development Corporation (HTDC). TruTag Technologies is headquartered in Kapolei, Hawaii, 20 miles from Honolulu.

TruTag Technologies will showcase its on-dose product quality and authentication solution. TruTag has developed a customizable, high-security solution that provides absolute certainty of a product’s identity and enables unparalleled product diagnostics to combat counterfeiting and unauthorized diversion. TruTag microtags (TruTags®) can be safely added to most solid oral dosage form (SODF) drugs without modifying the manufacturing process already in place.

TruTag’s HinaLea Imaging division also will demo its fully autonomous high-resolution Model 4100H hyperspectral spectral imaging camera. The Model 4100H is a high precision camera with a built-in illumination source that captures high-resolution snap-shot images, yielding a complete spectrum at each pixel for the visible through near-IR wavelength (VNIR) range within two seconds without trade-offs between spatial and spectral resolution.

“We are proud to contribute to the economic development of the beautiful state of Hawaii where TruTag is headquartered and to work with Hawaii Life Sciences to share the industry benefits of TruTag’s product security solution and HinaLea’s quality-inspection system,” said Barry McDonogh, Senior Vice President of Business Development at TruTag Technologies.

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

About HinaLea Imaging

HinaLea Imaging, a division of TruTag Technologies, Inc., is a technology solutions provider that develops complete hyperspectral imaging solutions both directly and on behalf of strategic partners to address specific problems across a variety of industries, including medical diagnostics, precision agriculture and the quality assurance of food and consumer goods. As part of its solution offering, HinaLea developed the world’s first high-resolution, handheld autonomous hyperspectral camera, which was awarded the SPIE Best Camera and Imager Prism Award in 2017.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks and HINALEA is a trademark of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies and Tag-it Tech Partner on Cannabis Traceability Platform

TruTag Technologies and Tag-it Tech Partner on Cannabis Traceability Platform

EMERYVILLE, CALIFORNIA ─ May 8, 2018 — TruTag Technologies, a leader in product authentication and brand security solutions, today announced a partnership with Tag-it Tech, Inc., a Seattle, Washington-based technology firm, to bring safety, security and traceability to the North American cannabis market.

The illicit trade and unauthorized diversion of legal marijuana products is jeopardizing consumer safety and costing states hundreds of millions of dollars in lost revenue.

The alliance couples TruTag’s “edible barcode” technology platform with Tag-it Tech’s blockchain-based tracking system. The combined platform offers regulators and producers unparalleled visibility, auditability and a means of safeguarding the cannabis supply chain.

“Blockchain innovation offers producers, regulators and dispensers a novel means of information-sharing in the supply chain. However, blockchain systems still require a secure link between the physical and digital world”, said Paul Schutt, Chief Executive Officer and co-founder of Tag-it Tech. “TruTag’s micro-taggant technology is perfect in this respect – providing a covert means of directly tagging cannabis products and their edible derivatives”.

“We are delighted to collaborate with Tag-it Tech on this initiative in a growing industry where supply chain control and regulatory compliance are critical,” said Michael Bartholomeusz, Chief Executive Officer of TruTag Technologies. “Tag-it Tech brings technological innovation, sector experience and a shared vision for creating a trusted supply chain.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

About Tag-it Tech

Tag-it Tech, Inc. provides micro-taggant based product tracking systems to State agencies managing licensed Cannabis programs. Tag-It Tech’s revolutionary Natural Tracking System® (NTS®), powered by TruTag Technologies, is designed and developed to address costly illegal Cannabis diversions to the black market that are challenging the industry and jeopardizing public health and safety. The NTS® provides law enforcement agencies and licensees alike with safe and secure product authentication; brand security; Cannabis product tracking data intelligence; and enterprise management solutions. Most significantly, Tag-it Tech’s NTS® effectively controls illegal Cannabis product diversions and increases State revenues generated by licensed Cannabis programs.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

Tag-it Tech, Inc.
track@tagittech.com

TruTag Technologies Launches HinaLea Imaging

New Business Unit Provides Intelligent Hyperspectral Imaging Solutions

EMERYVILLE, CALIFORNIA ─ March 13, 2018 — TruTag Technologies, a leader in product authentication and brand security solutions, today announced the launch of its new HinaLea Imaging business unit.

HinaLea Imaging is a technology solutions provider that develops complete hyperspectral imaging solutions both directly and on behalf of strategic partners to address specific problems across a variety of industries, including medical diagnostics, precision agriculture and the quality assurance of food and consumer goods.

“Over the last several years, we have amassed significant experience coupling state-of-the-art hyperspectral imaging engines with classification and machine learning algorithms to solve problems for our product identity business. It has become apparent that this expertise can be leveraged far beyond its original intended use. With this in mind, we are excited to announce that we are spinning-off HinaLea as a new business unit,” said Michael Bartholomeusz, Chief Executive Officer of TruTag Technologies.

HinaLea has already become a technology leader in the hyperspectral imaging market, developing the world’s first high-resolution, handheld autonomous hyperspectral camera, the model 4100, which was awarded the SPIE Best Camera and Imager Prism Award in 2017. HinaLea plans to follow up on this success by launching the 4300 series later this year, which will add flexibility to expand the range of applications for its technology. The new 4300 series will include interchangeable optics and new illumination options while retaining the innovative design and ease of use that has become a trademark of current products.

To support the business growth, HinaLea recently added three richly experienced executives:  Alexandre Fong (Director of Hyperspectral Imaging), Janette Wilson (US Sales Director) and Kevin Lynch (European Sales Director).

HinaLea is also investing heavily in its technical team in 2018 with a view to building a complete user ecosystem to provide functionality and utility to its customer network.

“Cost and a means to interpret the information have been the major barriers to adoption of hyperspectral imaging, and our goal is remove such obstacles and finally unleash the full value of that technology,” said Alexandre Fong, Director of Hyperspectral Imaging.

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

About HinaLea Imaging

HinaLea Imaging, a division of TruTag Technologies, Inc., is a technology solutions provider that develops complete hyperspectral imaging solutions both directly and on behalf of strategic partners to address specific problems across a variety of industries, including medical diagnostics, precision agriculture and the quality assurance of food and consumer goods. As part of its solution offering, HinaLea developed the world’s first high-resolution, handheld autonomous hyperspectral camera, which was awarded the SPIE Best Camera and Imager Prism Award in 2017.

©2018 All rights reserved. TRUTAG and HINALEA are trademarks of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies Launches SecuriLam™ Intelligent Laminate

SecuriLam™ laminate provides supply chain security and traceability for label, document and packaging applications

EMERYVILLE, CALIFORNIA ─ February 27, 2018 — TruTag Technologies, a leading security and technology solution provider, today announced the launch of its new SecuriLam™ product, the world’s first off-the-shelf, intelligent laminate used for supply chain security and traceability purposes.

SecuriLam™ laminate comes with microscopic encoded silica particles, or “TruTags®” pre-embedded into standard adhesive laminate film stock for easy adoption in label, document, and packaging applications.  These TruTags are covert to the naked eye and do not affect the elegance or finish of the adhesive laminate or final product. The tags are a food-grade product and is considered Generally Recognized as Safe (GRAS) by the United States Food and Drug Administration and is manufactured using Current Good Manufacturing Practices (cGMP) standards, providing an environmentally friendly security solution.

Most importantly, TruTags are programmable, allowing customers to segment their packaging and instantly verify information in the field, such as manufacturing location, product type, or authorized geography to prevent product diversion, identify unauthorized grey markets, and find other distribution vulnerabilities. SecuriLam™ laminate can be authenticated instantly at any point in the supply chain using TruTag’s proprietary authentication devices enabling real-time product intelligence.

TruTag uses standard adhesive laminate constructions that can be incorporated into nearly any laminated product available. Additionally, customized specifications can be provided if needed. TruTag’s SecuriLam™ security product is highly cost-efficient and is comparable with other specialty laminate adhesives available in the market today.

“TruTag continues to build a globally-focused and comprehensive product identity platform that now includes our SecuriLam™ intelligent laminate–driving successful expansion of TruTag’s technology platform into exciting new industries including security documents, quality assurance programs, and labels and packaging,” said Michael Bartholomeusz, Chief Executive Officer of TruTag Technologies. “We are excited to provide a revolutionary product that will put security back into packaging and label solutions with significant real-world impact to brand protection, product traceability, and consumer safety.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks, and SECURILAM is a trademark of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies to Present Live Webcast on Evaluating Product Security Risk and On Dose Authentication during Drug Development

Webcast hosted by Pharmaceutical Technology will address risk assessment of drug products during the drug development process

EMERYVILLE, CALIFORNIA ─ February 8, 2018 — TruTag Technologies, a leading security and technology solution provider, announced today that TruTag’s President, Kent Mansfield and Ron Guido, an industry consultant and former Vice President of Global Brand Protection for Johnson & Johnson, will be presenting a free webinar entitled, “Assessing Product Integrity Risk Profiles and Engineering On-Dose Authentication During Drug Development Process” on Thursday, February 15 at 1:00pm EST.

During this presentation, Mansfield and Guido will discuss how to properly assess security risk profiles for new drugs in development and determine the best practice to introduce, test and budget for the inclusion of potential ‘on-dose’ solutions to protect these products after commercial launch. Moreover, details will be provided about a silicon dioxide, encoded micro-particle verification solution and methods to integrate this solution during manufacturing. Other subject matter to be discussed will include the timing for assessments of potential solutions, regulatory considerations, budgeting, and cost parameters.

In this webcast, attendees will:

  • Learn the analysis techniques for assessing and evaluating product integrity risks for new drug products in development;
  • Keep up-to-date with the latest advancements in on-dose verification technologies to mitigate unauthorized diversion and falsification of solid dose product;
  • Discover the product intelligence features that can be generated using integrated ‘on board’ verification technologies like TruTag’s SiO2 physical markers.

This webcast is useful for brand security teams, executives, research personnel, regulatory and administrative personnel, senior level scientists, marketing managers, and brand and product managers.

“If you want to learn the analysis techniques for evaluating product integrity risk for new drug products including potential for falsification, diversion, product liability, consumer safety, and dilution of revenue, you won’t want to miss this webinar,” said Kent Mansfield, President of TruTag Technologies. “We’ll go over the conditional decision process to help with scoring these security risks and if an “on-product” verification solution may be something to consider and test during development.”

To register for the free webcast, please click here.

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

High-Precision Hyperspectral Imager to be exhibited by TruTag Technologies at SPIE Photonics West 2018

EMERYVILLE, CALIFORNIA ─ January 23, 2018 — TruTag Technologies, a leading technology company in the hyperspectral imaging space, announced today that it will exhibit at SPIE Photonics West, January 27 – February 1, 2018 at The Moscone Center in San Francisco, California. TruTag’s handheld hyperspectral imager won the Prism Awards for the best new imaging and camera innovation in 2017.

SPIE Photonics West is the world’s largest annual event for the photonics, laser and biomedical optics industries. Thousands of scientists, engineers, and executives will convene at the most comprehensive technical conference and exhibition spanning biophotonics for brain research and healthcare, lasers for research and advanced manufacturing, sensors and camera systems, imaging and displays, communications and optoelectronics, plus the core optical components that enable many of today’s consumer products.

At Booth #65, visitors will have the opportunity to learn how the world’s first affordable, high-resolution, handheld autonomous hyperspectral camera can be utilized to solve many of today’s medical imaging, machine vision and quality inspection industry challenges. TruTag Technologies Model 4100 is a rugged, handheld instrument with a built-in illumination source. Ideal for field and factory use, it captures a 2D snapshot image of an object, and the spectra at each pixel in the visible from 450 to 850 nm in up to 400 bands in 1 nm steps. Users can pan and zoom the image via the color touch screen display and even view a video of the entire hypercube. TruTag’s hyperspectral imager is the first device to both capture and process a full multi-megapixel hyperspectral datacube without the need for external processing. It dramatically improves upon existing multispectral imagers, which trade off spectral resolution for spatial resolution. A visible-near IR (450 to 1,100 nm) version will be available shortly.

TruTag will also exhibit at SPIE Photonics West BiOS Booth #8343 which takes place January 27-28 in the Moscone Center’s West Hall.

About TruTag Technologies, Inc.

TruTag Technologies Inc. is a leading technology company in the hyperspectral imaging space. TruTag developed the world’s first high-resolution, handheld autonomous hyperspectral camera which was awarded the SPIE Best Camera and Imager Prism Award in 2017. TruTag’s hyperspectral cameras provide spectrally-tunable multi-megapixel hyperspectral data from 450 nm – 1000 nm with embedded object identification for the medical imaging, machine vision and quality inspection industries.

©2018 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

 

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag® On-Dose Identity Solution Launched by The Daily Wellness Company for Its Clinically-Validated Natural Health Products

TruTag-Protected Nutraceuticals will be Distributed Globally in 2018

EMERYVILLE, CALIFORNIA ─ December 12, 2017 — TruTag Technologies, a leading security and technology solution provider, today announced that The Daily Wellness Company, a leading nutraceutical manufacturer for women’s health and maker of FertilityBlend® for Women, FertilityBlend® for Men, and Asensia®, clinically-validated natural fertility and hormone balancing supplements, has launched the TruTag dosage-level product identity technology into its products in the United States, starting with its top-selling product, FertilityBlend for Women.

TruTag Technologies improves the safety, traceability, and authenticity of pharmaceuticals and nutraceuticals with its on-dose technology solution. TruTag’s microparticle-based pure silica, known as “TruTags®,” uniquely enable customers to authenticate, identify and trace solid oral dosage form (SODF) tablets and capsules along the entire length of a supply chain. TruTags are edible, covert, and are pure silica, a well-accepted excipient material that is considered Generally Recognized as Safe (GRAS) by the United States Food and Drug Administration, and can effectively act as covert on-dose bar codes for capsules and tablets.

This enables the manufacturer to retrieve real-time product intelligence and origin information directly from the pill itself without reliance on external packaging. This powerful security diagnostic tool enables brand owners to counteract product diversion, identify unauthorized grey markets, and find other distribution vulnerabilities.  TruTag’s state-of-the-art precision porous silica manufacturing facility is formally registered with the FDA as a food manufacturer, and is fully compliant with cGMP requirements for pharmaceutical excipients and compliant with the Food Safety Modernization Act.

The Daily Wellness Company delivers the most trusted brands as the industry leader in clinically-validated, nutritional supplements such as FertilityBlend® and Asensia®, two of the leading supplements for helping couples with infertility and hormone balance. The Daily Wellness Company uses double-blind, placebo-controlled studies for product validation, and is committed to providing its customers with the highest level of product integrity and have partnered with TruTag Technologies to authenticate its products across the global supply chain. Following the initial launch of the TruTag product identity solution in the United States, Daily Wellness plans to implement the product security platform across other leading products as it expands distribution internationally, particularly in the Asia-Pacific region.  The TruTag solution will be integrated into Daily Wellness’s new Physicians Formula line, which includes the company’s highest potency formulations.

The Daily Wellness Company’s trusted brand in the nutraceutical industry for wellness and fertility supplements is supported by its commitment to scientific testing of its products, including randomized double-blind, placebo-controlled studies. TruTag Technologies’ ability to provide authentication and quality control diagnostics for tablets and capsules will be invaluable to Daily Wellness as they prepare to introduce their products to the Asia-Pacific and other international markets.

“We are very excited to be deploying this innovative technology to show our continued commitment to product quality and integrity of which our customers have come to expect over the last decade. Using TruTag’s on-dose identity solution will allow us to access detailed information about our products, including manufacturing origin, without the need or reliance on packaging or lab results.  It is the most advanced solution available to ensure both pharmaceutical and nutraceutical products are valid and genuine,” said Denny Kwock, CEO of The Daily Wellness Company.

“We are very pleased that Daily Wellness selected TruTag’s on-dose product identity solution for their industry leading and growing natural product lines and to launch this program together in the United States”, said Michael Bartholomeusz, Chief Executive Officer of TruTag Technologies. “We are confident that our best-in-class, on-dose security solution will help The Daily Wellness Company ensure product integrity and quality as they expand further into the Asia-Pacific market and will further instill safety, trust and brand loyalty with their growing customer base.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

About The Daily Wellness Company

The Daily Wellness Company creates natural nutritional formulas that make a meaningful difference in people’s lives. It is an industry leader in innovating clinically-validated natural health care products, and the company’s research and development program has been committed to sponsoring independent, double-blind, placebo-controlled studies at major research institutions, a process that is time-, capital-, and expertise-intensive. This reflects The Daily Wellness Company’s long-term commitment to its customers, and to creating the most trusted wellness brands.  In the last decade, the company has sponsored nationally recognized studies with leading institutions including Stanford University School of Medicine, the Spark M. Matsunaga Veterans Administration Medical Center, Wake Forest University School of Medicine, University of Hawaii School of Medicine, and the National Cancer Institute.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies and Sumitomo Corporation of Americas Form Global Strategic Partnership

Alliance will apply TruTag solutions across broad industries

EMERYVILLE, CALIFORNIA ─ December 4, 2017 — TruTag Technologies (“TruTag”), a leading security and technology solution provider, today announced a strategic partnership with Sumitomo Corporation of Americas, and an investment in TruTag by Sumitomo’s corporate venture capital fund, Presidio Ventures.

Sumitomo Corporation of Americas is the largest subsidiary of Sumitomo Corporation, one of the world’s leading integrated trading companies engaged in diverse businesses with an annual gross profit of over 800 Billion Yen and presence in 66 countries.

TruTag Technologies and Sumitomo will collaborate to bring TruTag’s technology platform to diverse markets and industries where Sumitomo has deep business experience and relationships across the world. The partnership will adapt TruTag’s technology platform for product identity, traceability, and supply chain management of various Sumitomo divisions worldwide. TruTag is the world leader for precision fabrication of nano-porous silica, advanced mobile hyperspectral imaging, and data management to provide a complete product identity and supply chain security solution to improve the safety, traceability, and authenticity of branded products across broad industries.  Applications include edible on-product identity solutions for food and medicine; and secure labels and documents for businesses and governments.  In addition, TruTag’s advanced spectral and spatial imaging products are expanding into agricultural management, smart farming, machine vision, biomedical imaging and point-of-care diagnostics.

As part of the broader global Sumitomo Corporation family of companies with leadership in diverse industries, Sumitomo Corporation of Americas is well-positioned to successfully drive significant opportunities for TruTag’s technology platform to impact wide ranging markets and industries, improving efficiency of supply chain management, brand protection and consumer safety.

“We are looking forward to collaborating with Sumitomo Corporation of Americas to build a globally-focused and comprehensive product identity partnership that will have a tremendous impact on Sumitomo’s existing markets as well as drive successful expansion of TruTag’s technology platform into exciting new industries. We are excited to work with a company of Sumitomo’s caliber and to mutually provide an industry-leading product identity platform across diverse markets with significant real-world impact to brand protection, product traceability, and consumer safety,” said Michael Bartholomeusz, Chief Executive Officer of TruTag Technologies.

Sumitomo Corporation of Americas is excited to partner with TruTag and their impressive technology platform,” said Tom Wada, General Manager of Sumitomo Corporation of Americas’ Silicon Valley office. “We are confident that our deep-rooted relationships and existing partnerships across numerous industries will provide TruTag tremendous expansion, while deeply enhancing security and traceability throughout the supply chain of these networks.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, Frost & Sullivan, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

About Sumitomo Corporation of Americas

Established in 1952 and headquartered in New York City, Sumitomo Corporation of Americas (SCOA) has nine offices in major U.S. cities. SCOA is the largest subsidiary of Sumitomo Corporation, one of the world’s leading traders of goods and services. As an integrated business enterprise, the firm has emerged as a major organizer of multinational projects, an expediter of ideas, an important international investor and financier, and a powerful force for distribution of products and global communications through a network of offices worldwide. Its core business units include Tubular Products, Environment and Infrastructure, Steel and Non-Ferrous Metals, Transportation and Construction Systems, Chemicals and Electronics, Media and IOT Applications, Real Estate, Mineral Resources and Energy, and Food. For more information, visit www.sumitomocorp.com.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies Selected as Finalist for the CPhI Pharma Awards

TruTag’s On-Dose Authentication solution for solid-dose drugs recognized in the “Excellence in Pharma:  Excipients” category

EMERYVILLE, CALIFORNIA ─ October 23, 2017 — TruTag Technologies, a leading security and technology solution provider has been named to the official shortlist for the 2017 CPhI Pharma Awards as a finalist in the “Excellence in Pharma: Excipients” category. The CPhI Pharma Awards were established in 2004 and is among the most prestigious recognition within the Pharmaceutical industry.

The 2017 edition of the CPhI Pharma Awards accepted entries in 19 categories covering the entire spectrum of pharma including API development, formulation, excipients, bioprocessing, drug delivery devices, packaging, OTC, manufacturing technology and equipment. TruTag Technologies stands as one of five shortlisted organizations in the Excipients category among Colorcon, Ideal Cures Pvt. Ltd., Merck and The Dow Chemical Company.

TruTag Technologies improves the safety, traceability, and authenticity of pharmaceuticals with its on-dose authentication technology solution. TruTag’s silicon dioxide particle-based microtags, known as “TruTags®”, uniquely enable customers to authenticate, identify and trace solid oral dosage form (SODF) drugs along the entire length of a supply chain by generating an optical signature. TruTags are etched in batches to create unique combinations of nano-pores that reflect light at discrete, selected wavelengths that are authenticated by the company’s portable readers; therefore, each TruTag possesses an optical signature that is unique, identifiable, and extremely secure.

“We would like to thank the CPhI Pharma Awards for their recognition of the TruTag on-dose authentication technology solution,” said Michael Bartholomeusz, Chief Executive Officer of TruTag Technologies. “This recognition speaks to the depth of experience, industry knowledge, and technical expertise of the TruTag team in bringing forth one of the most secure and reliable authentication solutions to the pharma industry.”

Taking place on October 24, the first evening of CPhI Worldwide, the world’s largest pharma trade show attracting attendees from over 150 countries, the CPhI Awards Gala will take place at the Intercontinental Hotel in Frankfurt, Germany to celebrate the winners for their excellence in pharma.

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, Frost & Sullivan, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

Pharmaceutical Veteran Les Leff joins the TruTag Board of Directors

EMERYVILLE, CALIFORNIA ─ October 17, 2017 — TruTag Technologies, a leading security and technology solution provider, is pleased to announce that Les Leff of Polar Investment Fund – as well as the former co-owner and executive vice president of JWS Delavau Co, Inc., and former president of AccuCorp, contract manufacturers of vitamins, minerals and over-the-counter pharmaceuticals – is joining TruTag’s Board of Directors.

Prior to leading both JWS Delavau Co, Inc. and AccuCorp to a successful buyout in 2002, Mr. Leff served in a variety of senior technical liaison, plant management, union negotiation and Food and Drug Administration negotiation roles. He also directed the design and engineering of a state-of-the-art manufacturing facility. He currently leads Polar’s investment in technology, wellness and chemical businesses.

“I am excited to have the opportunity to contribute to this dynamic company,” said Mr. Leff. “I have every confidence that as soon as TruTag’s technologies are adopted, innovative changes will occur throughout the industry.”

“Les is a seasoned pharmaceutical executive with many years of leadership in this dynamic marketplace,” said Michael Bartholomeausz, Chief Executive Officer of TruTag Technologies. “He brings a wealth of experience and operational knowledge that will help push TruTag forward as we expand our footprint in improving the safety, traceability, and authenticity of pharmaceuticals.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

TruTag Technologies Partners with Photonics Media on Live Webcast

TruTag Technologies’ Chief Technology Officer, Hod Finkelstein to present on the latest advancements in hyperspectral imaging

EMERYVILLE, CALIFORNIA ─ October 3, 2017 — TruTag Technologies, a leading hyperspectral camera provider, announced today their partnership with Photonics Media on an online, real-time webcast titled, “Mobile Hyperspectral Imagers: Implementations and Applications,” to be presented on October 10, 2017 at 1:00 p.m. Eastern.

This webcast will provide a snapshot of the state of the art in the field. The major architectures for hyperspectral imagers will be reviewed together with a performance trade-off matrix that can assist users in selecting the appropriate product for their application. A case study on a recent implementation of an autonomous, high-resolution, cost-efficient hyperspectral camera will be provided, and a number of applications spanning medical imaging to agriculture and anti-counterfeiting will also be discussed. The webcast will conclude with an outlook on some of the exciting new technologies that are expected to continue to transform this imaging modality and move it into the domain of the consumer.

This webinar will be useful for technologists and system integrators looking to integrate hyperspectral cameras into their systems. Specifically, companies who have not been able to utilize this technology due to its high cost or large engineering effort required to process and integrate hyperspectral cameras may especially benefit from this presentation.

Some of the areas will be covered will include miniaturization and commercialization of tunable filter elements, which until now were only available for scientific or high-end applications; the challenges and opportunities of compressed sensing for data reduction in autonomous applications; and some remaining challenges and opportunities to further drive performance and reduce costs.

To participate in the live webcast, please register here.

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

 

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

Former Johnson & Johnson Consumer Group Worldwide Chairman Jesse Wu Joins TruTag Technologies as Senior Advisor

EMERYVILLE, CALIFORNIA ─ September 26, 2017 — TruTag Technologies, a leading security and technology solution provider, announced today the appointment of Mr. Jesse Wu, former Chairman of Johnson & Johnson China and former Worldwide Chairman of the Johnson & Johnson Consumer Group, as a Senior Advisor to the Company. Mr. Wu brings to TruTag Technologies nearly 30 years of global healthcare experience.

TruTag Technologies is a leading biomedical and biomaterials technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of medical applications and security solutions, including product identity for food, medicine, secure labels, as well as for sustained precision drug delivery, medical imaging and diagnostics.

Mr. Wu joined Johnson & Johnson in 1989. During his 26-year tenure at J&J, Mr. Wu served across multiple roles, including as Worldwide Chairman of the Johnson & Johnson Consumer Group (annual revenues of US$14bn), Company Group Chairman for Global Markets, Chairman of Johnson & Johnson China, and as a member of the company’s management committee. Over his career, Jesse has managed significant scale and complexity in manufacturing, sales, marketing, and distribution in both developed and emerging markets. Since his retirement from J&J in 2016, Mr. Wu has served as a board member of listed companies and an advisor of private equity firms.

“We are delighted to welcome Mr. Jesse Wu, a seasoned global business leader and healthcare expert to the TruTag family,” said Dr. Hank Wuh, Chairman of TruTag Technologies. “With his global healthcare industry expertise and China experience, Jesse will be a great resource for our team as we continue to expand our footprint to bring our technology platform to improve the safety, traceability, and authenticity of food and medicine in China and across Asia.”

Mr. Wu said, “I am delighted to join TruTag Technologies. Few things are more important to China than the ability to ensure the safety and authenticity of food and medicine. TruTag Technologies has developed an exciting and highly disruptive solution which will have a huge impact globally.  The potential application of the TruTag authentication platform is extremely broad, ranging from food, medicine, to traditional Chinese medicine, milk powder, wine, and other high value and mission critical products.”

TruTag has established several partnerships and key relationships in Asia including with PT. Carusurin, Indonesia’s largest private inspection and testing company, and IRIS, a world leader in Trusted Identification in Malaysia. TruTag’s on-product authentication solution is supporting PT. Carsurin in enhancing supply chain security, brand protection and quality assurance; and co-developing a portfolio of smartcard and secure label products for IRIS’S customers in both the government and private sectors around the world.

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

 

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

 

TruTag Technologies and Hongyang Biotechnology announce strategic partnership in China

TruTag’s authentication solution to be utilized to protect livestock supply chain

EMERYVILLE, CALIFORNIA ─ August 7, 2017 —  TruTag Technologies, Inc., a leader in product authentication and brand security solutions, announced today that it has entered into a Memorandum of Understanding to establish a strategic partnership with Hongyang Biotechnology Co., Ltd, the leading animal health management and farm management solution provider in the livestock sector in China.

The partnership will seek to implement TruTag’s innovative security platform across Hongyang’s growing livestock portfolio of 1500 farms throughout China. The cooperation will initially target the pig industry with the potential to expand into other livestock categories. Areas of specific focus will include the direct marking and authentication of livestock and meat packaging.

Together, TruTag and Hongyang will address the most serious threats to supply chain security today—counterfeiting and diversion. Coupling TruTag’s product security platform with Hongyang’s extensive livestock portfolio will offer a unique opportunity to safeguard the pig supply chain. With advanced security technology and comprehensive business intelligence features, the solution will allow stakeholders to regulate their supply chains – identify suspect and illegitimate products, take corrective actions, secure enhanced enforcement and most importantly protect consumer’s lives.

“We are thrilled to have formed this partnership with Hongyang,” said Dr. Michael Bartholomeusz, TruTag’s Chief Executive Officer. “By combining TruTag’s products with Hongyang’s deep sectoral expertise, together we can offer a holistic solution that provides best in class supply chain security.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

About Hongyang Biotechnology

Hongyang Biotechnology Co., Ltd is the leading animal health management and farm management solution provider in livestock sector in China, operating across 7 provinces and providing services to over 1,500 farms across the nation.

Media Contacts:

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

 

TruTag Wins 2017 North American Frost & Sullivan Award for Technology Innovation

TruTag provides instant, on-product authentication throughout the supply chain and across industries

SANTA CLARA, CALIFORNIA ─ July 5, 2017 — Based on its recent analysis of the product authentication market, Frost & Sullivan recognizes TruTag Technologies, Inc. (TruTag) with the 2017 North American Frost & Sullivan Award for Technology Innovation. TruTag’s silicon dioxide particle-based microtags, known as TruTags®, uniquely enable customers to authenticate, identify, and track their products along the entire length of a supply chain by generating an optical signature. The microtags can be applied in a variety of industries including healthcare, food and beverage, consumer goods, and electronics to mitigate the risks of counterfeiting, product diversion, quality incidents, and product recalls.

Silicon dioxide is affirmed by the U.S. Food and Drug Administration (FDA) as Generally Recognized as Safe (GRAS), making it fit for human consumption. The edibility and convertibility of TruTags enhance their value in the healthcare industry, as they can be used directly on pharmaceuticals. Researchers are exploring the use of silicon dioxide particles in groundbreaking applications such as the controlled release of drugs. Porous silicon dioxide particles are considered ideal for in-vivo drug delivery because they are both biocompatible and biodegradable, and the particle porosity may be precision-made for storage and delivery of the drug. They are gaining traction in the chemicals industry as well, as their ability to withstand temperatures of nearly 1,000 degrees Celsius allows them to be mixed into a coating or polymer/plastic.

TruTag etches silicon dioxide particles in batches to create unique combinations of nano-pores of customizable shape and depth for each customer and industry. The nano-pores reflect light at discrete, selected wavelengths that are authenticated by the company’s portable readers; therefore, each microtag possesses an optical signature that is unique, identifiable, and extremely secure.

“The microtags’ spectral codes provide information at the product level as well as the country, batch, and distributor levels,” said Frost & Sullivan’s Senior Research Analyst Aniruddha Roy. “With the help of the tags, customers can collect information like dosage, manufacturing site, authorized distribution channel, lot number, drug package insert, and related safety information.”

TruTag’s technology is highly scalable and can meet diverse customer requirements. The company’s new manufacturing plant has high-volume, automated production capabilities that have increased capacity more than 50-fold in recent years This production facility, which manufactures microtags for the pharmaceutical and food industries, is current good manufacturing practices (cGMP)-compliant and is the world’s largest cGMP precision nano-porous silica production plant.

“TruTag is a vertically integrated company that has complete control over raw material selection, particularly the quality and purity of the materials, from the product development stage through deployment,” noted Roy. “The company invests heavily in R&D and fosters close relations with various end-user industries. It signed a strategic partnership with PT Carsurin, an Indonesia-based inspection and testing company, for enhancing its supply chain security offerings. TruTag also recently entered into a strategic relationship with IRIS Corporation Bhd, a Malaysia-based provider of digital identity and smart ID solutions, for leveraging TruTag’s technology in a variety of products. In another significant move, TruTag has partnered with US-based Spinnaker Biosciences supply precisely engineered, nano-porous silica particles for sustained-release drug delivery.”

TruTag has acquired new customers and retained existing ones by virtue of its unique, out-of-the-box technology. Its steadfast commitment to technology innovation has helped it stay ahead of competition, drive future business value, and raise the bar for innovation in the product authentication market.

Each year, Frost & Sullivan presents this award to the company that has demonstrated uniqueness in developing and leveraging new technologies, which significantly impacts both the functionality and the customer value of the new products and applications. The award lauds the high R&D spend towards innovation, its relevance to the industry, and the positive impact on brand perception.

Frost & Sullivan Best Practices awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research to identify best practices in the industry.

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solutions provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry. TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today’s market participants. For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Contact us: Start the discussion.

Media Contacts:

Frost & Sullivan
Samantha Park
P: 210.247.2426
F: 210.348.1003
E: samantha.park@frost.com

TruTag Technologies
Paula Page
P: 650.279.3881
E: paula@paulapagepr.com

 

TruTag Technologies Expands into Greater China

TruTag Adds Senior Executive to Head China Operations

EMERYVILLE, CALIFORNIA ─ June 27, 2017 — TruTag Technologies, a leading security and technology solution provider, announced today that it has appointed Mr. Saih Bang Wong as Managing Director of Asia Sales where he is responsible for leading the company’s expansion in Greater China and overseeing the formation of business partnerships across the region.

Mr. Wong has more than two decades of experience in multi-national companies including AT&T Consumer Electronics, Hewlett-Packard, Chartered Semiconductor Manufacturing, and STATSChipPAC Ltd. He has held senior executive positions in Sales, Marketing, and Business Development. Prior to joining TruTag Technologies, Mr. Wong was Vice President, Corporate Sales for STATS ChipPAC Ltd responsible for the Asia Pacific.

TruTag Technologies, Inc. is actively expanding its global footprint for security and product identity solutions into Asia, and has recently established partnerships with Carsurin in Indonesia and IRIS in Malaysia. TruTag is in the process of developing key strategic relationships in the People’s Republic of China with Chinese conglomerates.

“It’s of utmost importance that we have the right expertise and skills in place as we continue to expand our operations across Asia Pacific,” said Michael Bartholomeusz, Chief Executive Officer of TruTag Technologies. “Saih Bang brings a wealth of experience and local knowledge and will be a valuable addition to our team as we expand our franchise to enhance the safety of food, medicine and other products in the region with our partners.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solutions provider serving businesses and governments around the world. TruTag has the most advanced precision-fabricated, cGMP nano-porous silica manufacturing operation in the world for a variety of applications and security solutions, including product identity for food, medicine, secure labels and documents. The company’s highly-specialized nano-porous silica particles extend to precision drug delivery systems for the biopharmaceutical industry.  TruTag’s nano-fabrication technology platform is complemented by its advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

Paula Page
paula@paulapagepr.com
+1.650.279.3881

 

OSA Imaging and Applied Optics Congress Adds TruTag Technologies to Speaker Lineup

TruTag Technologies’ CTO to share thought leadership on high-resolution hyperspectral imaging

EMERYVILLE, CALIFORNIA ─ June 20, 2017 — TruTag Technologies, Inc., a leader in hyperspectral imaging technologies, today announced its presence as an invited speaker at the 2017 OSA Imaging and Applied Optics Congress, June 26-29, in San Francisco, California. Building upon his hyperspectral imaging (HSI) expertise, Hod Finkelstein, Chief Technology Officer of TruTag Technologies plans to unveil the latest developments in the company’s HSI technology and the path to its commercialization.

The Imaging and Applied Optics Congress is hosted by The Optical Society (OSA), the leading professional association in optics and photonics, home to accomplished science, engineering, and business leaders from all over the world. Featured topics at the congress include: 3D Image Acquisition and Display, Applied Industrial Optics, Computational Optical Sensing and Imaging, Imaging Systems and Applications, Mathematics in Imaging, and Propagation Through and Characterization of Atmospheric and Oceanic Phenomena.

At the congress, Dr. Finkelstein will share his experience in the development of TruTag’s robust and low-cost camera technology and ways this technology expands potential applications for high-resolution hyperspectral imaging. He will also touch on key performance trade-offs, data processing considerations, strategies for data reduction, and future trends and applications for hyperspectral imaging.

“The world of hyperspectral imaging is undergoing significant changes with the advent of new technologies, both on the optical and in the data processing domains,” said Hod Finkelstein, Chief Technology Officer of TruTag Technologies. “I’m honored to have this opportunity to share new developments in hyperspectral imaging with my esteemed colleagues in the imaging and applied optical fields.”

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag is dedicated to the development of precision-fabricated nano-porous silica for a variety of applications and security solutions, including product identity for pharmaceutical and nutraceutical companies; secure labels and documents; and precision drug delivery systems for biotech companies. TruTag’s technology platform expertise also includes advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

Paula Page
paula@paulapagepr.com
+1.650.279.3881

 

TruTag Technologies to Exhibit in 2017 BIO International Convention

TruTag to showcase its on-dose product quality and authentication solution

EMERYVILLE, CALIFORNIA ─ June 15, 2017 — TruTag Technologies, a leading security and technology solution provider, announced today that it will exhibit in the BIO International Convention, June 19-22, in San Diego, California in the Hawaii Life Sciences booth #743. Barry McDonogh, senior vice president of business development will be present to showcase TruTag’s custom on-product high-security solution.

The BIO International Convention is hosted by the Biotechnology Innovation Organization (BIO) representing more than 1,100 biotechnology companies, academics institutions, state biotechnology centers and related organizations across the United States and in more than 30 other nations. BIO members are involved in the research and development of innovative healthcare, agriculture, industrial and environmental biotechnology products.

The Hawaii Life Sciences booth is sponsored by the State of Hawaii’s Department of Business, Economic, Development and Tourism’s Business Development and Support Division (BDSD). BDSM promotes industry development and economic diversification by supporting existing and emerging industries in Hawaii and by attracting new investment and businesses to the state.

TruTag Technologies is a pioneer in brand protection, having developed a customizable, high-security solution that provides absolute certainty of a product’s identity and enable unparalleled product diagnostics to combat counterfeiting and unauthorized diversion. TruTag has introduced an advanced microparticle made of silicon dioxide (SiO2), a well-known ingredient that has been used in food and medicine for decades and has been affirmed as “generally recognized as safe” or “GRAS” by the United States Food and Drug Administration.

These TruTag microtags (“TruTags®”) can be safely added to most solid oral dosage form (SODF) drugs without modifying the manufacturing process already in place. Once included in the medicine itself, the tags can last indefinitely through the product’s lifecycle and can be scanned using one of TruTag’s high-performance and portable handheld reader. The TruTag platform is highly secure because it uses a proprietary and patented process for uniquely encoding signatures into these silica particles.

I’m excited to share with the industry TruTag’s on-dose authentication solution that provides immediate and absolute product identity information that no other solution can offer,” said Mr. McDonogh. “We will be demonstrating the TruTag on-dose security solution with our portable handheld reader, which is capable of reading pills of any size, shape or color, and can reveal custom product intelligence such as dosage, plant, manufacturing line, and even batch.”

Visit TruTag at booth #743 to learn more.

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag is dedicated to the development of precision-fabricated nano-porous silica for a variety of applications and security solutions, including product identity for pharmaceutical and nutraceutical companies; secure labels and documents; and precision drug delivery systems for biotech companies.  TruTag’s technology platform expertise also includes advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contacts:

Paula Page
paula@paulapagepr.com
+1.650.279.3881

 

SNS FIRE CONFERENCE SELECTS TRUTAG TECHNOLOGIES AS A 2017 FIRESTARTER COMPANY

FiRe convenes global thought leaders to address the world’s greatest challenges

SEATTLE, WASHINGTON ─ June 13, 2017 — Strategic News Servicetm (SNS) has selected TruTag Technologies as a 2017 FiReStarter company to be featured at the 15th annual Future in Review (FiRe) Conference. FiRe 2017 will take place October 10-13 at the Stein Eriksen Lodge Deer Valley in Park City, Utah.

Described by The Economist as “the best technology conference in the world,” FiRe features global speakers and participants in technology and the global economy, including Elon Musk, Craig Venter, Michael Dell, Vint Cerf, Leroy Hood, Elena Polyakova, Mark Hurd, Paul Jacobs, Cory Doctorow, Kamran Elahian, Ken Goldman, Dharmendra Modha, and many others. FiReStarters are selected based on the strength of their potential to bring positive change to the world, and are showcased at the FiRe conference in panels throughout the event and with ongoing relationships introduced and supported by SNS.

TruTag Technologies Inc. is a leader in the digitization of the analog world with a vision to improve the safety of food, medicine, and society at large. TruTag has commercialized a technology platform for precision-fabrication of nanoporous silica as an invisible optical memory (iOM) device, combined with an advanced mobile hyperspectral imager to provide a plethora of business solutions critical to the digitization of all things analog. Applications include product identity for food and medicine; secure labels and documents for businesses and governments; precision drug delivery systems for biotherapeutics; and advanced spectral and spatial imaging for point-of-care medical diagnostics and machine vision.

“It is an honor to be selected as a FiReStarter company by Strategic News Service (SNS),” said Dr. Hank C.K. Wuh, Chairman of TruTag Technologies. “I look forward to discussing with other global thought leaders the role of innovation for the future of our society, and sharing how TruTag’s game-changing platform will help digitize the analog world and impact the safety of food, medicine, and society at large.”

“In a world that is increasingly beset by IP theft and global counterfeiting in virtually every market, the value of knowing the true provenance of things is becoming paramount. We are delighted to have TruTag as a 2017 FiReStarter company and look forward to helping them promote and grow the company. All of us will benefit,” said Mark Anderson, CEO of Strategic News Service and Chairman of FiRe 2017.

About TruTag Technologies, Inc.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, and R&D 100, and was named a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

About Future in Review

 Future in Review is gathering of world-class though leaders, convened each year with the goal of providing the most accurate look forward in technology. FiRe is a world leader in exploring how technology drives the world economy and in using technology to solve major social challenges. These goals have been consistently achieved through FiRe’s collaboration across technology-driven industries and through active support from the global FiRe community. To register for FiRe 2017, go to www.futureinreview.com.

About Strategic News Services

Strategic News Service was founded by Mark Anderson in 1995 as the first subscription-based online news service. Since its inception, SNS has proven the most accurate predictive report covering technology and the global economy. Its subscribers include top managers at technology and finance companies across the globe, including Oracle, Microsoft, HP, Dell, Cisco, Intel, Google, British Telecom, SpaceX, Amazon, Telstra, and others.

SNS has been operating the annual FiRe conference since 2003. FiRe exposes world experts and participants to new ideas, and conversations about them, producing an accurate portrait of the future; and focuses on creating technology solutions to current local and global problems. FiRe 2017 will take place October 10-13, 2017, at the Stein Eriksen Lodge Deer Valley in Park City, Utah. For more information and to register, go to www.futureinreview.com.

Future in ReviewTM is a Strategic News ServiceTM conference. Future in Review and Strategic News Service (SNS) are registered international trademarks. The “SNS Global Report on Technology and the Economy” is the most accurate publicly ranked predictive newsletter in computing and communications.

Websites: www.stratnews.com, www.futureinreview.com, www.truetags.com

IRIS enters into global collaboration with TruTag

Alliance will create global market for the digitization of mission-critical smartcards and secure labels

KUALA LUMPUR ─ May 2, 2017 — IRIS Corporation Bhd (IRIS), a world leader in Trusted Identification (ID) will be partnering with leading U.S. authentication and digital security company, TruTag Technologies, Inc. to look into the potential for smartcard and secure label applications globally.

TruTag has developed the world’s most advanced Optical Memory (iOM™) device: a digital “cookie” that enables the digitization of the analogue world. TruTag’s iOM devices are dust-sized particles that can be embedded into the very fabric of a product without the need for packaging or labels. They are edible and covert, and can digitize a plethora of items for product intelligence, for effectively counteracting the US$1 trillion global problem of counterfeit and diverted products.

IRIS Acting CEO Mr. Choong Choo Hock said the two parties would look at possible ways to work together to co-develop and offer a portfolio of smartcard and secure label products to customers in both the government and private sectors around the world.

“As the pioneer of ePassport and multi-application eID technology, IRIS has been in trusted ID for over 20 years, with clients in over 30 countries, including the U.S., Canada, Italy, Norway and India. TruTag, on the other hand, is a leading U.S. authentication company, and the only company in the world with covert and ingestible (edible) optical memory microtags that can be applied to both consumables (pharmaceuticals, food and beverage) and secure documents. We are looking to provide multiple layers of security to secure labels and documents, including, but not limited to biometric smartcards and mission-critical labels such as airline baggage labels,” said Mr. Choong.

“We are delighted to team up with IRIS Corporation as a pioneer and world leader in trusted Identification. The collaborative venture will look to providing secure documents and labels for various applications across different countries and industries, and we look forward to working together with IRIS to provide leading-edge authentication and data intelligence solutions to our customers with high levels of security needs,” said Dr. Michael Bartholomeusz, CEO of TruTag Technologies.

Federal Land Development Authority (“FELDA”), which holds a 21.33% stake in IRIS through Felda Investment Corp. Sdn. Bhd. (“FIC”), is positive on the partnership between the two companies. Felda chairman Tan Sri Sharir Samad said the proposal will be discussed by the boards of both FELDA and FIC to map out the potential markets and sectors to target.

“The expansion of IRIS’ product portfolio to include new, industry-defining technologies is an important element of the corporate restructuring currently in process in IRIS, as it puts IRIS a few generations ahead of its peers in the secure and trusted ID business,” said Tan Sri Sharir.

“The combined strengths and product portfolio of both companies will enable us to target practically every aspect of product authentication, including enhancing the safety and traceability of food an medicine, which is an issue of global importance.” said Dr. Hank Wuh, Founder and Chairman of TruTag Technologies.

This collaboration with TruTag comes just 10 days after IRIS announced a partnership with Norway’s Zwipe, a company that offers biometric contactless payment cards and fingerprint authentication technology.

About IRIS Corporation Berhad

Founded in 1994, IRIS Corporation Berhad (ACE Market: IRIS) is a MSC-status technology innovator and leading provider of solutions and advancements for trusted identification and payment. Since pioneering the world’s first electronic passport in 1998, IRIS has set itself apart as a dedicated end-to-end systems integrator for eID, ePassport, border control, multiple credential identity management ecosystems, and payment systems for financial and transportation industries where authenticity, improved security, speed, accuracy and effectiveness are of paramount importance. IRIS’ innovative solutions, applications and devices have been deployed in over 30 countries across the globe, reaching far into Asia, the Middle East and Africa.

Learn more at www.iris.com.my.

Media Contact

Ms. Chong Oi Lin, Head of Marketing
IRIS Corporation Berhad
Tel: +603 8996 0788
Mobile: +6017-6219118
Fax: +603 8996 0441

About TruTag Technologies, Inc.

TruTag Technologies, Inc. is a leader in product authentication, brand security and data intelligence solutions. The TruTag® platform addresses the US$1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, food, electronics, industrial, and consumer goods industries. TruTag iOM™ devices are edible, inert, covert and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag can extend the Internet of Things (IoT) to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information. TruTag Technologies, Inc. has been recognised by the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world.

Learn more at https://trutags.com/.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks and iOM is a trademark of TruTag Technologies, Inc.

Media Contact

Paula Page
TruTag Technologies
Tel: +(1) 650 279 3881

TruTag Technologies and Spinnaker Biosciences Enters Strategic Partnership for Controlled-Release Drug Delivery

TruTag’s precision nano-porous silica to facilitate Spinnaker’s drug delivery solution

EMERYVILLE, CALIFORNIA ─ February 21, 2017 — TruTag Technologies, a leader in fabrication of nano-porous silica, product authentication, brand security, and data intelligence solutions, today announced that it has entered into a strategic partnership with Spinnaker Biosciences, a biotechnology company focused on the development of proprietary technology for controlled/sustained release drug delivery.  Under the agreement, TruTag will supply Spinnaker with precision-fabricated nano porous silica particles (pSi).

Founded in 2009, Spinnaker Biosciences is utilizing pSi as a controlled-release drug delivery vehicle.  In the Spinnaker solution, active pharmaceutical ingredients are loaded into the nanopores of the silica particles.  pSi is an ideal candidate for in-vivo drug delivery due to its inherent biocompatibility, biodegradable nature and precision-fabricated particle porosity, which allows for protected storage and sustained delivery of a therapeutic payload.

The pSi utilized in the Spinnaker solution is highly-customized and has to meet precise porosity and elution specifications. TruTag Technologies has designed and built the world’s most advanced cGMP nano-porous silica manufacturing facility and is unrivalled in its ability to manufacture pSi to precise specifications at a cost and quantity that makes the overall solution viable.

“TruTag Technologies is recognized as the leader in their field and we are excited to be working with their team.  TruTag’s ability to reproducibly manufacture large quantities of GMP pSi to our precise specifications has allowed us to focus resources on building our pipeline and expanding the application of our delivery platform,” said Malcolm Finlayson, CEO of Spinnaker Biosciences.

While there are multiple therapeutic areas in which Spinnaker’s pSi can be used, the lead application is in the treatment of neovascular (wet) age-related macular degeneration (ARMD) – a $5+ billion market. The Spinnaker solution offers improved drug delivery to the site of action–the back of the eye–and has a four-month release profile – dramatically improving compliance while reducing the number of injections and the risk of infection.

The initial supply agreement between TruTag and Spinnaker is focused on the provision of pSi in support of Spinnaker’s ARMD clinical program and other third party clinical programs.

“Spinnaker’s drug delivery technology has the potential to be a game-changer that vastly improves therapeutic effectiveness,” said Michael Bartholomeusz, CEO of TruTag Technologies. “We are thrilled to be partnering with Spinnaker as key facilitators of their innovation”.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in precision fabrication of nano-porous silica for drug delivery, product authentication, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global opportunity for sustained release drug therapy, and provides product identity and security solutions to address counterfeit, diverted and adulterated products that impacts the pharmaceutical, life sciences, food, electronics, industrial, and consumer goods industries. TruTag is able to extend the Internet of Things (IoT) to a plethora of new, non-web-connected objects and products with its microscopic ingestible optical memory devices (iOMs), which are made of precision fabricated nano-porous silica that is read using TruTag’s advanced spectral readers.  TruTag’s hyperspectral imaging expertise is critical to a broad array of market applications from medical diagnostics to machine vision.

TruTag Technologies has been recognized by the SPIE Prism Awards, the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies Wins Prism Award As Best New Imaging and Camera Innovation

TruTag’s Handheld Hyperspectral Imager recognized as one of the best photonics products on the market at the “Oscars of the Photonics Industry”

EMERYVILLE, CALIFORNIA ─ February 9, 2017 — TruTag Technologies, Inc., a leader in product authentication, brand security, and data intelligence solutions, today announced that it has won the SPIE 2017 Prism Award for Photonics Innovation in the Imaging and Cameras category for their new Hyperspectral Imager. Considered the Oscars of the Photonics Industry, the Prism Awards were developed to recognize innovative scientific products, processes, software, devices, materials, systems, instruments, and technologies that are newly available in the open market. Past winners include Dolby Systems, Hamamatsu Photonics, Intel and Corning.

TruTag’s battery-operated Handheld Hyperspectral Imager was recognized as the first device to capture and process a full multi-megapixel hyperspectral data cube without the need for external processing, dramatically improving upon existing multispectral imagers, which trade off spectral resolution for spatial resolution. It is the first fully-autonomous, cloud-connected device that delivers multi-megapixel images at 400 colors and allows the user to select acquisition wavelengths and offers real-time processing for object identification and characterization.  Commercial applications for the TruTag Hyperspectral Imager include machine vision, medical imaging and Smart Farming.

“Receiving the Prism Award is a validation of the hard work the TruTag team has put forth in satisfying the commercial need for low-cost high-performance hyperspectral imagers and we are honored to be a part of this prestigious group of award winners,” said Hod Finkelstein, Chief Technology Officer of TruTag Technologies.  “We believe that with the introduction of these imagers, numerous potential applications for high-resolution hyperspectral imaging will emerge in fields as diverse as biomedical imaging, smart agriculture and machine vision and we look forward to partnering with leaders in these fields to bring our leading-edge imaging technology to market.”

Winners were announced at the 9th annual Prism Award gala held during Photonics West in San Francisco.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impacts the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag is able to extend the Internet of Things (IoT) to a plethora of new, non-web-connected objects and products with its microscopic edible memory devices, which are read using its handheld imagers.  TruTag’s hyperspectral imaging expertise is also applicable to a broad array of market applications.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2017 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies Appoints Michael Bartholomeusz as CEO

Seasoned chief executive with successes in technology commercialization joins TruTag’s leadership

EMERYVILLE, CALIFORNIA ─ December 22, 2016 — TruTag Technologies, Inc., a leader in product authentication, brand security, and data intelligence solutions, today announced that its Board of Directors has appointed Michael Bartholomeusz as its Chief Executive Officer, effective January 1, 2017. Dr. Bartholomeusz will also be joining the Board of Directors on January 1st.

With over 20 years of industry experience in advanced materials and commercializing technology products, Dr. Bartholomeusz brings a wealth of experience to TruTag with a successful track record of managing emerging growth companies to commercial expansion and exit. He joins TruTag from HZO, Inc., the leader in thin film solutions protecting electronics from liquids and corrosives; where he transitioned the company from pre-revenue to broad scale commercialization, building a global brand adopted by Fortune 500 consumer electronic OEMs. Prior to HZO, Inc., Dr. Bartholomeusz served as CEO and Co-Founder of AQT Solar, a disruptive producer of thin-film solar cell renewable energy products, and EVP of WC Heraeus, a large global technology company active in the electronics, automotive, chemical and telecommunication industries; where he grew their thin film materials division from single-digit market participation to over 50% market share leadership in under 5 years.

Dr. Bartholomeusz also has extensive experience in Asia, from setting up sales and manufacturing operations to penetrating and growing domestic markets, as well as leading multiple successful joint ventures and acquisitions. An accomplished technologist, he has over 25 granted and pending patents and is widely published in leading peer reviewed journals. He sat on the Board of SunEdison Semiconductor (Nasdaq: SEMI) until their successful sale to GlobalWafers, and is a passionate advocate of innovation sitting on the advisory boards of privately-held high-tech and energy companies. Dr. Bartholomeusz holds a Bachelor’s degree in Physics from the University of California, Santa Cruz, and a M.S. and PhD in Materials Engineering from the University of Virginia.

“I am thrilled to have someone of Michael Bartholomeusz’s caliber and experience taking the helm at TruTag,” said Dr. Hank C.K. Wuh, Chairman of TruTag Technologies. “His success with emerging growth companies and extensive experience, particularly in Asia, makes him a perfect fit for TruTag as we embark on our next phase of growth to transform the digitization of the analog world, and expand our business globally to improve the safety of food, medicine, and other mission critical products.”

“I am looking forward to joining TruTag at this key inflection point in the business,” said Dr. Bartholomeusz, incoming Chief Executive Officer of TruTag Technologies. “Hank and the rest of the extraordinarily talented management team and people at TruTag have built an amazing company and I have been very impressed with the progress they have made to-date. TruTag has developed a unique and broadly applicable technology platform with significant and far-reaching business potential.”

Dr. Bartholomeusz will be located in TruTag’s Emeryville, California offices.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies and Carsurin announce strategic partnership in Indonesia

TruTag’s on-product authentication solution to leverage Carsurin extensive network of inspection and certification capabilities across a wide array of industries

EMERYVILLE, CALIFORNIA ─ December 19, 2016 — TruTag Technologies, Inc., a leader in product authentication and brand security solutions, today announced that it has entered into a strategic partnership with PT. Carsurin, Indonesia’s largest private inspection and testing company.

The partnership will twin TruTag’s innovative security platform with Carsurin’s extensive industry expertise and field capabilities to deliver solutions aimed at enhancing supply chain security, brand protection and quality assurance.  The partnership will initially target several key industries in Indonesia with the potential to affect billions of units of goods.

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions.  The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that pervades almost every industry. Carsurin is Indonesia’s largest private, inspection, testing and certification company.  For almost 50 years, Carsurin has provided independent quality solutions with integrity across the supply chains of businesses in the mining & metals, oil & gas, petrochemical, maritime, agriculture, industrial and consumer goods sectors. As the world’s fourth most populous nation with 260 million people and the world’s 8th largest economy by GDP at parity purchase power, Indonesia is an economic powerhouse.

Together, TruTag and Carsurin will address the most serious threats to supply chain security today – counterfeiting and diversion.  The commercial losses to corporations and governments from counterfeiting and diversion are estimated to be in the billions of dollars.  Coupling TruTag’s product security platform with Carsurin’s extensive in-country on-the-ground network, offers customers an unrivalled supply-chain security solution.  With advanced security technology and comprehensive business intelligence features, the solution will allow corporations and government bodies to effectively regulate their supply chains – identify suspect and illegitimate products, take corrective actions, secure enhanced enforcement and most importantly protect consumer’s lives.

“In this era of globalization, counterfeiting and diversion have become two of the most serious challenges in the supply chain, with substantial economic and social costs,” said Barry McDonogh, VP of Business Development for TruTag Technologies, Inc.  “We are thrilled to have formed this partnership with Carsurin – a company that is synonymous with integrity and quality.  By combining TruTag’s products with Carsurin’s deep industry expertise, together we can offer a holistic solution that provides best in class supply-chain security and generate significant value to our customers.”

“In its transformation from the delivery of traditional inspection and testing services to being a provider of technology solutions, Carsurin is increasingly utilising innovative technology to improve quality and efficiency and reduce risk,” said Hal Loevy, Director of Corporate Strategy & Business Development at PT. Carsurin. “The market leading technology of TruTag’s product security platform coupled with our well-established local presence will bring compelling benefit to both government and private sector players alike. Ultimately, though, the greatest benefactor of our collective efforts will be the increased safety of the Indonesian consumer.”

About Carsurin

PT Carsurin is the largest privately owned Inspection and Testing company in Indonesia with a comprehensive network of 20 branch offices, 11 laboratories and a growing International presence. The company has been delivering Quality Solutions with Integrity for almost 50 years.

PT Carsurin provides independent third party inspection, testing, verification, certification, consultancy and technology services to a broad range of industries in the mining and metals; oil & gas, petroleum and petrochemical; maritime and offshore; industrial equipment; food and agricultural commodity; and consumer goods sectors. PT Carsurin is a market leader in the application of technology solutions aimed at reducing the risk of its client constituency.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies Chosen as Prism Award Finalist

New robust, low-cost camera technology expands potential applications for high-resolution hyperspectral imaging

EMERYVILLE, CALIFORNIA ─ November 22, 2016 — TruTag Technologies, Inc., a leader in product authentication, brand security, and data intelligence solutions, today announced that it has been chosen as an SPIE 2017 Prism Award Finalist in the Imaging and Cameras category for their new Hyperspectral Imager. The Prism Awards for Photonics Innovation is a leading international competition that honors the best new photonic products on the market. Past winners include Dolby Systems, Hamamatsu and Raytheon.

TruTag’s Hyperspectral Imager displaces multi-spectral imagers that trade off spectral resolution for spatial resolution. It is the first fully-autonomous, cloud-connected device that delivers multi-megapixel images at 400 colors without utilizing any external processing. It allows the user to dynamically select the acquisition wavelengths and offers real-time processing for object identification and characterization, all in a small form-factor and battery-operated device.

“We are honored to have been named a finalist for the prestigious Prism Award, and believe this underscores the potential of small, cost-effective and high-resolution hyperspectral imaging in a diverse array of applications,” said Hod Finkelstein, Chief Technology Officer of TruTag Technologies. “This recognition confirms our belief that there is a substantial commercial need for high-performance hyperspectral imagers that are low-cost and concurrently offer both high spatial and spectral resolutions for partners outside of our product authentication and brand protection business.”

Winners will be announced on Wednesday, February 1, 2017 at a gala ceremony held during the SPIE Photonics West 2017 in San Francisco, California.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies to Exhibit at the 2016 AAPS Annual Meeting and Exposition

TruTag to demonstrate capabilities to combat diversion and counterfeiting with its on-dose authentication technology solution

EMERYVILLE, CALIFORNIA ─ November 8, 2016 — TruTag Technologies, Inc., a leader in product authentication, brand security, and data intelligence solutions, today announced that they will be exhibiting at the 2016 American Association of Pharmaceutical Scientists (AAPS) Annual Meeting and Exposition in the WuXi AppTec booth #321.

From November 13-17, 2016, approximately 6,500 scientists, business leaders, government officials, and students from around the world will share and learn the latest scientific advances and industry developments. The meeting features nearly 245 programming sessions, including more than 65 symposia and roundtables. The meeting will be held at the Colorado Convention Center in Denver, Colorado and is the world’s largest gathering of pharmaceutical scientists.

TruTag Technologies, Inc. will be displaying its capabilities in combatting unauthorized diversion and counterfeiting with its on-dose authentication technology solution for solid oral dosage form (SODF) drug products. TruTag has developed an edible and covert microtag made of silicon dioxide, a well-known and trusted ingredient that has been used in food and medicine for decades. These “TruTags” can be applied directly to the surface of a tablet embedded with customizable spectral data that are read by TruTag’s Model 3200, a high-performance and portable Pharmaceutical Pill Reader capable of reading pills of any size, shape or color, and reveal custom product intelligence such as dosage, plant, manufacturing line, and even batch.

“TruTag is committed to providing simple solutions to complex problems,” said Kent Mansfield, President of TruTag Technologies. “Our on-dose authentication solution is reliable, cost-effective and easy-to-use, and we will demonstrate this at AAPS and show how a pill can be scanned and immediately have its authenticity confirmed, helping pharmaceutical companies maintain the safety and integrity of their drug products against diversion and counterfeiting in the global supply chain.”

About AAPS

The American Association of Pharmaceutical Scientists (AAPS) is a professional, scientific organization of approximately 9,000 members employed in academia, industry, government, and other research institutes worldwide. Founded in 1986, AAPS advances the capacity of pharmaceutical scientists to develop products and therapies that improve global health.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies selected brand protection solution of choice for Daily Wellness Company

TruTag to provide authentication and data intelligence solutions for Daily Wellness Company, a leader in nutraceuticals for women’s health

EMERYVILLE, CALIFORNIA ─ November 2, 2016 — TruTag Technologies, Inc., a leader in product authentication and data intelligence solutions, announced today it is entering into the US$200 billion nutritional supplements market, and has been selected as the brand protection solution of choice for The Daily Wellness Company, a leading nutraceutical manufacturer for women’s health.

TruTag Technologies has developed the world’s most advanced ingestible Optical Memory (iOM™) device: a digital “cookie” that enables the digitization of the analog world.  TruTag’s iOM devices are dust-sized particles that can be embedded into the very fabric of a product without the need for packaging or labels. They are edible and covert, made from a well-accepted excipient that is Generally Recognized As Safe (GRAS) by the FDA, and can effectively digitize items for product intelligence, counteracting the $1 trillion global counterfeit market.

For nutraceuticals and pharmaceuticals, TruTag iOM devices (“TruTags®”) can trace and authenticate billions of individual pills moving through the global supply chain, providing protection against the grey market and other distribution vulnerabilities. The TruTag® security and product intelligence solution will have a major impact on the safety and authenticity of food, medicine, and other life-critical products.  Moreover, TruTag® is able to extend the Internet of Things (IoT) to a plethora of new, non-web-connected objects and products.

The Daily Wellness Company selected TruTag Technologies to be the solution provider for its line of women’s health products, including FertilityBlend® for Women and Asensia®. The Daily Wellness Company is the leading developer of evidence-based, clinically validated nutraceuticals for women’s health. Its product line has completed extensive double-blind, placebo-controlled clinical studies at leading medical centers to help women with reproductive health and wellness.  FertilityBlend® and Asensia® have touched the lives of millions of women over the years to regain hormonal balance. As a business operating in multiple international markets, The Daily Wellness Company is committed to providing its customers with the most advanced brand protection technology.

“TruTag was the obvious choice to partner with for this collaboration. Their solution is absolutely unique, and easily meets our product and cost requirements,” said Denny Kwock, President of The Daily Wellness Company. “Their innovation will be particularly important as we prepare our products to enter into the China market, where the demand for women’s health and reproductive health products is  growing at an exponential rate.”

“We are delighted with the opportunity to work with The Daily Wellness Company,” said Barry McDonogh, Vice President of Business Development for TruTag Technologies. “The nutraceutical market is now valued at over $200 billion, and faces the same challenges as the pharmaceutical market in terms of diversion and counterfeiting. We are poised to provide our solution to leading nutraceutical companies in the industry, and couldn’t be happier for this partnership.”

“The ability to track, trace, and authenticate nutraceuticals using TruTag’s edible security platform will revolutionize our industry,” added Gary Troxel, Vice President of Business Development for Protein Research, a leading supplier and manufacturer of nutraceuticals products. “It’s a brilliant tool for products intended for human consumption, and will add an enormous amount of data intelligence, security, and customer trust to the products in the nutraceuticals and supplements market.”

About The Daily Wellness Company

The Daily Wellness Company creates natural nutritional formulas that make a meaningful difference in people’s lives. It is an industry leader in innovating clinically-validated natural health care products, and the company’s research and development program has been committed to sponsoring independent, double-blind, placebo-controlled studies at major research institutions: a process that is time-, capital-, and expertise-intensive. This reflects The Daily Wellness Company’s long-term commitment to its customers, and to creating the most trusted wellness brands.  In the last decade, the company has sponsored nationally recognized studies with leading institutions including Stanford University School of Medicine, Veterans Administration Medical Center, Wake Forest University School of Medicine, University of Hawaii School of Medicine, and the National Cancer Institute.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

Goldman Sachs Honors TruTag Technologies at 2016 Builders + Innovators Summit

TruTag Chairman Dr. Hank Wuh named one of the “100 Most Intriguing Entrepreneurs” of the Year

EMERYVILLE, CALIFORNIA ─ October 19, 2016 — Goldman Sachs (NYSE:GS) is recognizing TruTag Technologies and its Chairman, Dr. Hank Wuh, as one of the 100 Most Intriguing Entrepreneurs of 2016 at its Builders + Innovators Summit, on October 19-20 in Santa Barbara, California.

Goldman Sachs selected TruTag Technologies and Dr. Hank Wuh as one of 100 entrepreneurs from multiple industries to be honored at the two-day event.  TruTag Technologies, Inc., a leader in product authentication, brand security, and data intelligence solutions, has developed the world’s most advanced ingestible Optical Memory (iOM™) device: a digital “cookie” that enables the digitization of the analog world.

TruTag’s iOM devices are dust-sized particles that can be embedded into the very fabric of a product without the need for packaging or labels. They are edible and covert, and can digitize a plethora of items for product intelligence – effectively counteracting the $1 trillion global counterfeit market.  In pharmaceuticals, TruTag iOM devices (“TruTags®”) can trace and authenticate billions of individual pills moving through the global pharmaceutical supply chain, providing protection against the grey market and other distribution vulnerabilities. The TruTag® security and product intelligence solution will have a major impact on the safety and authenticity of food, medicine, and other life-critical products.

“We are privileged to be recognized by Goldman Sachs and to share our vision to digitize the analog world, especially life-critical items that enter the human body,” said Hank Wuh, MD, MPH, Chairman of TruTag Technologies.  “The ability to deploy our edible iOM will have an enormous impact on the Internet of Things, and will allow the authentication and safe identification of food and medicine in a way that has never before been possible. With TruTags®, we will dramatically improve safety and consumer trust across many products and industries.”

“We are honored to recognize Dr. Hank Wuh of TruTag Technologies as one of the most intriguing entrepreneurs of 2016,” said David Solomon, co-head of investment banking at Goldman Sachs. “This is the fifth year that we have hosted the Builders + Innovators Summit, where emerging business leaders gather to discuss their common interests in building thriving organizations.”

For more than 145 years, Goldman Sachs has been advising and financing entrepreneurs as they launch and grow their businesses. In addition to honoring 100 entrepreneurs, the summit consists of general sessions and clinics led by Goldman Sachs experts, seasoned entrepreneurs, academics and business leaders as well as resident scholars.  More information about the Builders + Innovator Summit can be found here.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies Showcases Its On-Product Security Solution for the Electronics, Food and Life Sciences Markets at IACC’s 2016 Annual Fall Conference

TruTag to exhibit and demonstrate its Model 4100 Handheld Universal Reader for secure product authentication

EMERYVILLE, CALIFORNIA ─ October 13, 2016 — TruTag Technologies, Inc., a leader in product authentication, brand security, and data intelligence solutions, today announced that it will be showcasing its on-product authentication solution with its latest advancements on its award-winning Handheld Universal TruTag Reader at the International AntiCounterfeiting Coalition’s (IACC) 2016 Annual Fall Conference in Scottsdale, Arizona, October 19-21, 2016.

IACC’s Fall Conference attracts top leaders in law, security, government and business. Fall Conference attendees come to network and share their views on the latest IP trends and solutions. This year’s conference will focus on the theme of IP Enforcement at the border and beyond and will aim to cultivate a balanced and constructive dialogue between rights-holders and IP Enforcement agencies; working together to stop the production, sale and shipment of counterfeit goods.

TruTag Technologies will demonstrate its Model 4100 universal reader, which utilizes state-of-the-art satellite imaging technologies in a simple-to-use handheld instrument, at the IACC event. The Model 4100 device has a high-resolution touchscreen display and can authenticate in just a few seconds thousands of medicines, electronic components, industrial parts, agricultural goods and other items marked with TruTag® microtags (“TruTags®”). TruTag’s high-performance Model 4100 broadens the scope of objects that can be conveniently scanned for authentication, and enhances TruTag’s ability to offer its cutting-edge solution to the food, electronics, and life sciences markets, making a bigger impact on the prevention of counterfeiting and diversion.

TruTags are dust-sized particles made of silicon dioxide, a well-known and trusted ingredient that has been used in food and medicine for decades. These TruTags are embedded with customizable spectral data that are read by TruTag’s handheld universal reader and can reveal custom product intelligence such as product, plant, manufacturing line, lot number and more.

“TruTag strongly believes in the mission of the IACC to combat product counterfeiting and piracy,” said Kent Mansfield, President of TruTag Technologies. “We are delighted to be members of this prestigious organization and to demonstrate our on-product authentication technology at the Fall Conference to provide brand owners the data intelligence needed to detect counterfeiting and diversion within their global supply chain.”

About IACC

The International AntiCounterfeiting Coalition Inc., (IACC) is a Washington, D.C.-based non-profit organization devoted solely to combating product counterfeiting and piracy. Formed in 1979, IACC is the longest-standing organization of its kind. What began with a handful of companies seeking intellectual property protection has grown to a membership base of over 250 in the past three decades. To learn more, go to www.iacc.org.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies Named Winner in the 2016 BIG Awards for Business

Business Intelligence Group Announces the 36 Global Leaders in Business; TruTag’s Handheld Hyperspectral Imager Named “New Product of the Year”

EMERYVILLE, CALIFORNIA ─ October 12, 2016 — TruTag Technologies, Inc., a leader in product authentication, brand security, and data intelligence solutions, today announced that they received the “New Product of the Year” Award for their handheld Hyperspectral Imager. TruTag joins the company of 36 groundbreaking businesses as a 2016 winner of Business Intelligence Group’s BIG Awards for Business.

The TruTag Hyperspectral Imager is a handheld camera that can capture high-resolution images in 400 colors in a matter of seconds. It offers 2.3 mega-pixel spatial resolution in a battery-operated small form-factor instrument. The device, incorporating satellite imaging technologies, can be used in microscopy, medical imaging, minerology and other applications which require high resolution in both the spatial and spectral domains. It displaces instruments which are typically large, expensive and slow and opens up new application areas in true hyperspectral imaging.

The reader can also be used to authenticate objects tagged with TruTag’s unique ingestible Optical Memory (iOM) microparticles devices called “TruTags®”. Unlike traditional spectroscopic anticounterfeiting instruments, the TruTag solution allows customers to incorporate digital information into the very fabric of objects, allowing them to embed such product intelligence as manufacturing plant and date, authorized distributors and marketing collateral.

“We at TruTag strive to differentiate ourselves and stay ahead of the curve with new advancements in our technology and it’s an honor to be recognized for it,” said Kent Mansfield, President of TruTag Technologies.

“Differentiation is a common theme among many of our winners, and we hope that trend continues,” said Russ Fordyce, managing director of Business Intelligence Group. “Modern companies are now relying on their customers for inspiration and direction to improve and launch new products. We are so proud of all the winners this year. It is truly a select group.”

About Business Intelligence Group

The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry and business award programs, business executives–those with experience and knowledge–judge the programs. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies and Colorcon to Present Live Webcast on On-Dose Authentication Technologies

Webcast hosted by Pharmaceutical Technology will address regulatory and manufacturing considerations for implementing on-dose anticounterfeiting technologies for solid-dose drug products

EMERYVILLE, CALIFORNIA ─ October 4, 2016 — TruTag Technologies, Inc., a leader in product authentication, brand security, and data intelligence solutions, today announced that it is participating in a live webcast, hosted by Pharmaceutical Technology, to address the drug industries considerations when implementing advanced, On-Dose Authentication Technologies. TruTag’s president, Kent Mansfield, will also be joined by Dave Schoneker of Colorcon, a world leader in the development, supply and technical support of specialty excipients to discuss many aspects of this timely subject. This webcast will provide a comprehensive information source for professionals in the global pharmaceutical manufacturing drug development community and more specifically address the different technologies now coming to market, application considerations, and the industry guidance issued by the Food and Drug Administration for applying physical-chemical identifiers, or PCIDs, at the dosage level. The FDA provided this guidance to assist companies in preventing unauthorized diversion and falsification of solid dosage form drug products.

Geared towards product security and brand integrity teams, brand and product managers, senior level executives, and research and development personnel, the webcast will explore the purpose and features of the FDA’s PCID Guidance and how On-Dose Anticounterfeiting technologies can provide customized business intelligence and security at the pill level without the reliance on product packaging. The key learnings of the webcast will include:

  • Identifying the value of implementing an On-Dose Authentication solution featuring physical-chemical identifiers (PCIDs) and its impact on measuring and deterring diversion, drug falsification, and quality incidents;
  • Understanding how PCIDs can be simply and quickly implemented on existing products with minimal regulatory filings;
  • Understanding advanced application methodologies for integrating PCIDs to manufactured product, and how some of these have minimal effects on existing standard operating procedures, and do not require any additional manufacturing equipment;
  • Reviewing case studies of the testing and piloting of an On-Dose Authentication process with major players in the pharma industry.

“I’m very excited to co-present with Dave Schoneker, an industry leader who brings a wealth of expertise to this subject matter from his distinguished career at Colorcon, the industry leader in advanced coating systems and functional excipients. In particular, Dave was heavily involved in shaping the FDA’s PCID Guidance,” said Mr. Mansfield. “Also, Pharmaceutical Technology’s media platform helps us reach a global audience that will benefit from learning about the requirements and regulatory considerations of the FDA, why on-dose technologies are key to a multi-layered product security program, and how the right On-Dose Authentication solution will be effective in the fight against counterfeiting and diversion.”

This is the second webcast TruTag Technologies has conducted this year on this important subject. In March 2016, Mr. Mansfield co-presented with Ron Guido, former Vice President of Global Brand Protection for Johnson & Johnson on “How On-Dose Technologies are Changing Pharmaceutical Product Intelligence and Security.” The webcast covered recent developments in On-Dose Authentication applications and how the technology increases visibility and control within the global supply chain.

The upcoming webcast, which is titled, “Implementing On-Dose Anticounterfeiting Technologies for Solid-Dose Drug Products,” will be held on Friday, October 14, 2016 at 11am-12pm EDT. Click here for more information and to register: www.pharmtech.com/pt/drug.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies, Inc. Receives Authorization for $15 Million Special Purpose Revenue Bonds from the State of Hawaii

Special Purpose Revenue Bonds may be used for planning, construction and equipping of TruTag’s manufacturing operations

KAPOLEI, HAWAII ─ August 16, 2016 — TruTag Technologies, Inc., a leader in product authentication, brand security, and data intelligence solutions today announced that the Honorable David Y. Ige, Governor of the State of Hawaii, signed into law Act 118, “Relating to the Issuance of Special Purpose Revenue Bonds to Assist TruTag Technologies, Inc.”  Under this new law, the State of Hawaii will issue the Revenue Bonds so TruTag will have access to a credit facility, provided by independent funding entities, with up to $15 million to use toward the financing or refinancing of the planning, construction, improvement, and equipping of its manufacturing facilities in Hawaii.

TruTag has constructed the world’s largest cGMP nano-porous silica production plant in Kapolei on the island of Oahu. This facility also houses the company’s application engineering and advanced materials research center. TruTag’s cGMP facility features the most advanced manufacturing equipment in the industry with fully automated and robotics-enhanced production lines and has achieved compliance with current Good Manufacturing Practices (cGMP) for the manufacturing of TruTag® microtags (“TruTags®“) to protect pharmaceutical and food products for global customers.

TruTags are covert, edible, and encrypted optical memory microparticles made from pure silicon dioxide (silica), a material that is considered “generally recognized as safe” (GRAS) by the U.S. Food and Drug Administration. TruTags enable digitization of medicine, food, and other health care products intended for human consumption so that customers can identify, authenticate, and track life mission critical products throughout the global supply chain.  TruTags serve as a digital cookie for analog products to enable the Internet of Things to a plethora of non-web connected goods.

The TruTag security platform helps pharmaceutical and food companies protect their products, guard against channel diversion and counterfeits, enhance consumer trust and brand loyalty, retrieve valuable information real time, and maintain the integrity of their products with cost-effective integrated data intelligence. When TruTags are applied to products, manufacturers are able to assess the provenance of each item and collect key information such as manufacturing location, dosage, authorized distribution channel, lot numbers, and other valuable data such as the entire drug package insert or related safety information, if needed.

“TruTag Technologies has developed an extraordinary product to digitize food, medicine, and healthcare products so that they can be individually identified and authenticated, which will make the products safer and the brands more trustworthy,” Said George Ariyoshi, former Governor of the State of Hawaii and a director of the Company.  “I am extremely pleased that TruTag Technologies was founded in Hawaii, and has built the world’s most sophisticated cGMP Nano-porous Silica manufacturing plant here in our State.  We are looking forward to hosting many Fortune 500 companies as they embrace and adopt TruTag’s data intelligence platform.”

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

Stacey Higa
Director of Administration
shiga@trutags.com

TruTag Technologies’ Manufacturing Plant Achieves Good Manufacturing Practices (GMP) Compliance

Nano-porous silica manufacturing facility is the largest in the world and will produce TruTag® microtags for global pharmaceutical customers

KAPOLEI, HAWAII ─ August 2, 2016 — TruTag Technologies, Inc., a leader in product authentication, brand security, and data intelligence solutions today announced that its silica microtag manufacturing facility in Kapolei, Hawaii has achieved compliance with current Good Manufacturing Practices (cGMP) for the manufacturing of TruTag® microtags (“TruTags®”) to protect pharmaceutical and food products for global manufacturers and brand owners.

TruTags are covert, edible, and encrypted optical memory devices made from pure silicon dioxide (silica), a material that is considered “generally recognized as safe” (GRAS) by the U.S. Food and Drug Administration. TruTags enable the digitization of medicine and food so that customers can identify, authenticate, and track products throughout the global supply chain. TruTags serve as a digital cookie for analog products.

The TruTag security platform helps pharmaceutical and food companies protect their products, guard against channel diversion and counterfeits, enhance consumer trust, retrieve valuable information real time, and maintain the integrity of their brands with cost-effective integrated data intelligence. When TruTags are applied to products, manufacturers are able to assess the provenance of each item and collect information such as manufacturing site, dosage, authorized distribution channel, lot numbers, and other valuable information including the entire drug package insert or related safety information, if needed.

TruTag’s manufacturing facility is the world’s largest cGMP nano-porous silica production plant and houses the company’s application engineering and advanced materials research center. TruTag’s cGMP facility features the most advanced manufacturing equipment in the industry with fully automated and robotics-enhanced production lines.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global challenge of counterfeit, diverted and adulterated products that impact the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies Exhibits at COMPUTEX 2016

TruTag unveils new high-performance detector to demonstrate its latest advancements in authentication technology

EMERYVILLE, CALIFORNIA ─ May 30, 2016 — TruTag Technologies will demonstrate its nanotechnology-based product authentication solution and debut its revolutionary Model 4100 Handheld Universal Detector to the electronics market at COMPUTEX 2016, May 31-June 4, in Taipei, Taiwan.

TruTag’s on-product authentication solution addresses the problem of counterfeiting and diversion of electronics, industrial and automotive components in the global supply chain, estimated to cost manufacturers billions of dollars a year in losses. The TruTag platform protects the integrity of products by providing a technology-enabled solution.

The first-of-its-kind Model 4100 is a cloud-connected solid-state hyperspectral imager that can detect and decode thousands of objects tagged with TruTag® microtags (“TruTags®”). TruTags are resilient, secure and optically encoded microscopic tags made of silicon dioxide that can be incorporated onto electronic component packages, PCBs and modules, as well as onto industrial and automotive components. The battery-powered Model 4100 has a high-resolution touchscreen display and decodes objects in a matter of seconds, revealing product intelligence on the provenance, packaging and authorized distribution channels of a variety of products.

“We’re committed to protecting the brand integrity of electronic manufacturers,” said Kent Mansfied, President of TruTag Technologies. “COMPUTEX is a great forum for us to demonstrate our cutting-edge technology and cost-effective security solution to the problem of counterfeiting and diversion.”

TruTag will exhibit at the Taipei NangGang Exhibition Center in Hall 4F at the Acer booth #M0420.

About COMPUTEX

Established in 1981, COMPUTEX has witnessed the development and evolution of the global ICT industry for over thirty years. As ICT moves from traditional PCs toward the Internet of Things, COMPUTEX is also repositioning itself to maintain its position as the indexical B2B show in the Asian-Pacific market with the advantages of Taiwan’s complete ICT supplier chain. With Building Partnerships in Internet Computing Ecosystems as its new positioning from 2016, COMPUTEX aims to solidify its standing as a platform for releasing new products and technologies and for global ICT purchasing. To learn more, go to www.computextaipei.com.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global market for brand protection that impacts the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies announces pilot project with LACMA

Art meets technology: security platform will tag 200 pieces in a traveling exhibit

EMERYVILLE, CALIFORNIA ─ May 23, 2016 — TruTag Technologies has announced today that Los Angeles County Museum of Art (LACMA) will implement the TruTag® security platform in its traveling exhibition “Forces of Nature: Divinity and the Arts of the Ancient Maya,” opening 2017 in China and continuing on an international tour. LACMA is the first museum of its kind to adopt the TruTag security platform (“TruTags®“) for identification and inventory control of artwork.

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. Millions of optical patterns can be embedded into a TruTag®, a dust-sized particle smaller than the width of a human hair. TruTags® are inert, covert, and can integrate into the very fabric of a product without packaging or labels – much like fingerprints on a human being – for the authentication and assurance of provenance of some of the world’s most valuable and life mission critical goods. For “Forces of Nature,” LACMA will take 200 pieces on the road with TruTags® to provide inventory control during the collection’s travel.

The opening of “Forces of Nature” will fall on the 50-year anniversary of another intersection of art and tech for LACMA: their groundbreaking 1967 exhibition “Art and Technology,” which partnered artists like Andy Warhol, John Chamberlain and Robert Rauschenberg with pioneering tech companies. Half a century later, TruTag’s pilot project with LACMA reflects the museum’s long dedication to new frontiers of technology.

“We are delighted to be working with one of the most progressive and innovative museums in the world.  The intersection of art and technology is a canvas that will be painted with amazing discoveries for the future,” said Hank Wuh, MD, MPH, Chairman of TruTag Technologies.

“We look forward to partnering with TruTag as we test this unique tracking technology,” said Nancy Thomas, LACMA’s Deputy Director, “LACMA has a long tradition of promoting the alliance of art and technology, which creates exciting new frontiers.”

“This is a technology that is a game changer for the world of art and collectibles,” said Mark Blackburn, whose collection catalogue, The Mark and Carolyn Blackburn Collection of Polynesian Art, is authored by scholar Dr. Adrienne Kaeppler of the Smithsonian Institution. “The importance of TruTags® for museums, collectors, galleries, free ports, and most importantly living artists is beyond measure. I am really excited by the infinite possibilities.“

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication, brand security, and data intelligence solutions. The TruTag® platform addresses the $1 trillion global market for brand protection that impacts the pharmaceutical, life sciences, art and collectibles, food, electronics, industrial, and consumer goods industries. TruTag® microtags are edible, inert, covert, and can seamlessly integrate information into the very fabric of a product, independent of packaging and labels. TruTag is able to extend the Internet of Things to a plethora of new, non-web-connected objects and products, and are read using handheld imagers programmed to authenticate a product’s provenance information.

TruTag Technologies has been recognized by the Edison Awards, Fast Company, R&D 100, and was selected as a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. Learn more at www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

Barry McDonogh Joins TruTag Technologies as Vice President of Business Development

Senior Business Development Executive To Lead Market Expansions at TruTag Technologies

EMERYVILLE, CALIFORNIA ─ April 25, 2016 — TruTag Technologies, Inc., a leader in product authentication and brand security solutions addressing the $1 trillion global counterfeit and diversion problem, today announced that Barry McDonogh has joined the company as Vice President of Business Development.

In this position, McDonogh will focus on key strategic initiatives for TruTag as it expands its solutions into new market segments including art and collectibles, life sciences, food, electronics and industrial goods.

McDonogh is a seasoned senior executive with international experience growing businesses across a variety of industries including brand protection, healthcare and renewable energy. McDonogh served in senior business development positions at Systech and UDG Healthcare where he built new product lines and strategic partnerships to expedite growth in new markets. McDonogh also has extensive corporate development experience, with key M&A advisory and strategy roles at EY and Deloitte.

“Barry has an impressive track record of success and is a strong addition to our team,” said Kent Mansfield, President of TruTag Technologies. “His industry knowledge of advanced materials, tracking and authenticating products, brand protection and security will be invaluable to us as we continue to build broader application of our unique capabilities in a variety of industries”.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication and brand security solutions. The TruTag platform addresses the $1 trillion global counterfeit and diversion problem which impacts pharmaceutical, life sciences, art and collectibles, food, packaging, electronics, industrial, and consumer goods industries. TruTag® microtags are inert, edible, covert, and can integrate into the very fabric of a product, independent of packaging and labels. TruTag Technologies has been recognized by Edison Award, Fast Company, R&D100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. The Company has operations in Silicon Valley and Hawaii, with sales offices in Hong Kong, Pennsylvania and Texas. To learn more, go to www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Demonstrates the Benefits of Extracting Product Intelligence from SODF Drug Products at ExcipientFest Americas

TruTag to exhibit its on-dose authentication technology solution that can extract and analyze business intelligence directly from the drug product

EMERYVILLE, CALIFORNIA ─ April 20, 2016 — TruTag will feature its latest authentication technology solution to combat unauthorized diversion and counterfeiting at this year’s ExcipientFest Americas Conference, April 26-27, in Baltimore, Maryland. The TruTag® platform that identifies and secures SODF drug products will be the focal point of the exhibit.

“Today, pharmaceutical companies are faced with heightened cases of counterfeiting and diversion resulting in lost revenue and increased costs and liabilities,” said Kent Mansfield, President of TruTag Technologies. “To help offset these challenges, TruTag provides a reliable and cost-effective solution featuring optically encoded microtags that can contain custom information such as product, dosage, plant, manufacturing line, and even batch. At ExcipientFest, TruTag will demonstrate how a pill can be scanned and immediately have its authenticity confirmed with other customized product intelligence, helping pharmaceutical companies maintain the integrity of their drug supplies.”

Displayed on the ExcipientFest show floor will be TruTag’s Model 3200, a high-performance and portable Pharmaceutical Pill Detector capable of reading pills of any size, shape or color marked with TruTag microtags (“TruTags®”). TruTags are made of silicon dioxide, or silica which are secure, covert and edible—silica has been affirmed as “generally recognized as safe,” or GRAS by the U.S. Food and Drug Administration.

TruTags can be applied to a tablet’s coating, requiring little to no manufacturing changes, and can be verified at any point during distribution. TruTag’s optical detector can confirm the genealogy of the product without needing to send it back to a central laboratory for verification. Additional information will be available at TruTag’s booth (#9).

About ExcipientFest Americas

ExcipientFest attracts Pharmaceutical Scientists from the Americas and around the world to a unique two-day forum for cutting-edge scientific developments. ExcipientFest features in-depth technical talks on Excipient Technology, New Drug Applications and Regulatory Issues from industry’s top-pharmaceutical experts. The seminar is designed to have a total science focus and to be true to the role of functionality of pharma ingredients in the formulation process. To learn more, go to www.excipientfest.com.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication and brand security solutions. The TruTag platform addresses the $1 trillion global counterfeit and diversion problem which impacts pharmaceutical, life sciences, art and collectibles, food, packaging, electronics, industrial, and consumer goods industries. TruTag® microtags are inert, edible, covert, and can integrate into the very fabric of a product, independent of packaging and labels. TruTag Technologies has been recognized by Edison Award, Fast Company, R&D100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. The Company has operations in Silicon Valley and Hawaii, with sales offices in Hong Kong, Pennsylvania and Texas. To learn more, go to www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies Partners with Pharmaceutical Executive to Present Latest Advances in On-Dose Technologies

TruTag Technologies co-presents with Brand Protection Expert on live webcast and podcast

EMERYVILLE, CALIFORNIA ─ March 8, 2016 — TruTag Technologies, Inc., a leader in product authentication and brand security solutions addressing the $1 trillion global counterfeit and diversion problem partners with Pharmaceutical Executive on a live webcast and recorded podcast on the topic of, “How On-Dose Technologies are Changing Pharmaceutical Product Intelligence and Security”.

The live webcast is on March 23, 2016 at 1:00pm EST and presented by TruTag Technologies’ President, Kent Mansfield with Ron Guido, former Vice President of Global Brand Protection and Supply Chain Integrity for Johnson & Johnson. The webcast is targeted to pharmaceutical professionals and provides information on how on-dose technology can help mitigate risks due to unauthorized diversion and falsification of solid oral dosage form drugs.

Further discussion on “How to Reduce the Safety and Financial Risks Associated with Product Diversion and Counterfeiting,” is covered in a three-part question and answer podcast series. The first episode launches on April 7 and defines the problems and risks of product security; the second episode launches on April 21 and touches on the defenses pharmaceutical companies can consider; and the third episode launches on May 5 and covers both the challenges and opportunities presented by implementing on-dose product security.

The webcast is available for on-demand viewing through December 2016 and can be accessed by going to: www.pharmexec.com/pe/on-dose. The podcasts are available for on-demand listening through December 2016 and can be accessed by going to: http://www.pharmexec.com/pharmaceutical-executive-podcasts.

About Pharmaceutical Executive

Pharmaceutical Executive is a B2B brand intended for individuals with broad-based interests in the pharmaceutical industry. The brand content and editorial scope of the publication includes news and industry comment, in-depth technical articles, industry roundup and special features. The content of every issue is also available to subscribers globally via the online digital version.

About TruTag Technologies

TruTag Technologies, Inc. is a leader in product authentication and brand security solutions. The TruTag platform addresses the $1 trillion global counterfeit and diversion problem which impacts pharmaceutical, life sciences, art and collectibles, food, packaging, electronics, industrial, and consumer goods industries. TruTag® microtags are inert, edible, covert, and can integrate into the very fabric of a product, independent of packaging and labels. TruTag Technologies has been recognized by Edison Award, Fast Company, R&D100, and was selected a Technology Pioneer by the World Economic Forum as one of the most influential technology companies in the world. The Company has operations in Silicon Valley and Hawaii, with sales offices in Hong Kong, Pennsylvania and Texas. To learn more, go to www.TruTags.com.

©2016 All rights reserved. TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies named 2016 BIG Innovation Award Winner

On-product security and information solution combats massive counterfeiting and diversion problem

EMERYVILLE, CALIFORNIA ─ February 18, 2016 — TruTag Technologies, Inc., developer of an innovative, edible product intelligence solution addressing the trillion-dollar global counterfeiting and diversion problem, today announced that it has been named a 2016 BIG Innovation Award Winner. TruTag joins the company of 46 elite businesses in this annual business awards program, which recognizes those who have brought new ideas to life and seek to change the way we all experience the world.

Last November, TruTag Technologies augmented its groundbreaking security solution with a first-of-its kind debut: a hand-held, high-performance optical detector. Employing advance satellite imaging technology, the Model 4100 detector can authenticate thousands of medicines, electronic components, industrial parts, packaged goods and other items marked with TruTag® microtags in a matter of seconds, extending its authentication and security abilities to industries with high-volume and high-value—often life-critical—products, parts or components. The solution is now poised to change the future of product authentication – across multiple industries.

“This year we saw new innovations from virtually all industries. It is clear that the role of technology in improving business results and consumer experiences is accelerating,” said Russ Fordyce, managing director of the Business Intelligence Group. “We are thrilled to be honoring those who are leaders in the business of innovation. This year’s winners are an amazing group of organizations that are laser focused on improving the daily lives of so many.”

“At TruTag, we recognize that innovation plays an important role in our company’s success. Our team pride themselves on finding answers to challenging–often life-critical–problems, and we are constantly looking for new ways to improve our technology solution,” said Kent Mansfield, President of TruTag Technologies. “Innovation has been a constant driver for our company, so it is a true honor to be recognized for it.”

About Business Intelligence Group

The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry and business award programs, business executives—those with experience and knowledge—judge the programs. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.

About TruTag Technologies

TruTag Technologies has developed a covert, low–cost, heat–resistant, and edible silica microtag that serves as an edible on-product code and can be incorporated into solid, oral-dose medications as well as other materials and products. This on-dose technology platform can be used for brand protection, detection of diverted products, counterfeit prevention, improved tracking and authentication, efficiency in clinical trials administration, informatics for product and component tracking through the supply chain, and product quality assurance. The unique physical properties of TruTag microtags provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This serialized business information tool can be used in a variety of markets such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices. Learn more at www.TruTags.com.

TruTag Technologies, Inc. is a Technology Pioneer, as selected by the World Economic Forum. This prestigious honor was awarded to the world’s most innovative and influential technology companies with the promise of significantly impacting the way business and society operates.

TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

©2016 TruTag Technologies, Inc. All rights reserved.

Media Contact

TruTag Technologies, Inc.
Paula Page
paula@paulapagepr.com
650.279.3881

TruTag Technologies Introduces New High-Performance Reader at the 2015 Active and Intelligent Packaging Industry Association World Congress in Utrecht, Holland

• Covert “edible bar code” platform can address food and pharmaceutical packaging with latest advancement in authentication technology
• TruTag’s Steven Yoder, pharma industry veteran, will present on pharmaceutical and food security solutions

EMERYVILLE, CALIFORNIA ─ November 17, 2015 — TruTag Technologies, Inc., developer of an innovative, edible product security solution addressing the trillion-dollar global counterfeit problem, today announced the release of a new high-performance reader at the 2015 Active and Intelligent Packaging Industry Association (AIPIA) World Congress in Utrecht, Holland.

The AIPIA World Congress attracts brand owners, packaging companies and suppliers in food, beverage, pharmaceutical, cosmetic and other related industries for two days of presentations, networking and exhibition. At this event, Mr. Steven Yoder, TruTag’s Director of Business Development, will present on the latest advancements in security features for food and drug packaging entitled:  “Going Beyond the Package:  What’s Next in Food and Pharmaceutical Security,” slated for Thursday, November 19th at 14:35 pm local time.

TruTag Technologies will debut and demonstrate its new Model 4100 hand-held optical reader, which brings satellite imaging technologies to the service of secure product authentication. Powered by a simple-to-use, cloud-connected, first-of-its kind, solid-state imaging and processing engine, the Model 4100 can authenticate in just a few seconds thousands of medicines, electronic components, industrial parts, packaged goods and other items marked with TruTag® microtags.  TruTag’s high-performance Model 4100 reader broadens the scope of objects that can be conveniently scanned for authentication, and it enhances TruTag’s ability to offer its cutting-edge solution to the food, electronics, consumer goods and life sciences markets, making a bigger impact on the prevention of counterfeiting.

TruTag microtags (“TruTags®”) are dust-sized particles made of silicon dioxide, a well-known and trusted ingredient that has been used in food and medicine for decades.  These TruTags are embedded with customizable spectral data that are read by TruTag’s handheld optical readers and can reveal product intelligence about high-volume, high-value, items such as pharmaceuticals, electronic components, industrial parts, fast-moving consumer goods and food packaging.

“We’re very excited to be debuting our new Model 4100 handheld hyperspectral covert detector at the AIPIA World Congress,” said Kent Mansfield, President of TruTag Technologies. “This highly advanced reader is the result of harnessing very complex technology and engineering for an easy-to-use, handheld format, one that is optimized for decoding an ever-broadening array of products and components needing covert protection from counterfeiting and unauthorized diversion. This new detection tool has surpassed our previous records of performance and usability, and represents the next step in the advancement of spectral taggant technology.”

About AIPIA

The Active and Intelligent Packaging Industry Association (AIPIA) is a worldwide association, with 650+ members, promoting high tech packaging solutions. AIPIA’s mission is to decimate supply chain costs, reduce waste and increase profitability by the implementation of high tech solutions in packaging. Each year it runs the AIPIA Congress, the world’s only event for all A&IP technologies. To learn more, go to www.aipia.info.

About TruTag Technologies

TruTag Technologies offers the most advanced product authentication and brand protection solutions for pharmaceutical, nutritional, food and food packaging, electronics, industrial, and consumer goods industries. The TruTag solution addresses the $1 trillion global counterfeiting problem with a breakthrough technology using microtags made of the highest purity silica that serve as covert “edible bar codes”. TruTag® microtags are biologically inert, edible, virtually invisible, and can integrate into the very fabric of a product, independent of packaging and labels. TruTag Technologies has won a gold Edison Award, has been named to the R&D100, and is a World Economic Forum Technology Pioneer.  The company operates manufacturing and engineering facilities in Hawaii and California, and has sales operations in Hong Kong, Pennsylvania and Texas. To learn more, go to www.TruTags.com.

©2015 All rights reserved.  TRUTAG and TRUTAGS are registered trademarks of TruTag Technologies, Inc.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

Steven Yoder joins TruTag Technologies to head pharmaceutical business development

Senior pharmaceutical executive to lead advanced on-dose drug authentication platform

EMERYVILLE, CALIFORNIA ─ August 18, 2015 ─ TruTag Technologies, Inc., developer of an innovative, edible security platform for pharmaceuticals, today announced that Steven Yoder has joined the company to lead its business development efforts for the pharmaceutical market.

TruTag® microtags or “TruTags®” offer a unique solution for drug manufacturers, allowing a digital scan of a drug to confirm its authenticity and reveal provenance information such as manufacturing location, dosage, images of packaging, expiration date, supply chain data, and lot or batch number. TruTags are made of high-purity silicon dioxide (SiO2), or silica, which is a well-studied material that has been used in food and medicine for decades.

Yoder joins TruTag after a nearly 30-year career with film coating market leader Colorcon, Inc., a world leader in the development, supply and technical support of formulated film coating systems, modified release technologies, and functional excipients for the pharmaceutical industry. A seasoned veteran who most recently served as Colorcon’s Manager of Global Brand Enhancement, Yoder began his career at Colorcon in the lab formulating film coating systems, then headed the technical quality group for specification of new formulations and new product development.

Since 2001, Yoder focused on brand enhancement services, working with major pharmaceutical customers on new tablet design and trialing. As a leader of the brand enhancement group at Colorcon, he worked with pharmaceutical manufacturers on patient and consumer preference studies related to tablet formulations and designs, and was an evangelist for brand enhancement strategies in the industry. He is the author of several patents related to pharmaceutical coatings and security, and has been published in the industry on anti-counterfeiting and authentication technologies, and patient compliance.

Steve Yoder commented, “I am very pleased to be joining TruTag. I’m excited to have this opportunity and believe that this technology will fundamentally change the way pharmaceutical companies secure their drugs and enhance their brands in the future.” Kent Mansfield, President of TruTag Technologies, added, “We are extremely pleased to have Steve as part of our team. Steve will be leading the effort to continue commercializing TruTag’s on-dose authentication solution to the worldwide pharmaceutical industry, where he has extensive relationships and experience selling multiple brand enhancement products and services.”

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

WuXi PharmaTech and TruTag Technologies Complete Successful Testing of Edible On-Dose Authentication Solution for Pharmaceuticals

Covert, edible technology can be used to manage the pharmaceutical supply chain, prevent counterfeiting or diversion, and provide product informatics

SHANGHAI, CHINA and HONOLULU, HAWAII ─ August 10, 2015 ─ WuXi PharmaTech (Cayman) Inc. (NYSE: WX), a leading open-access R&D capability and technology platform company serving the pharmaceutical, biotechnology, and medical device industries, and TruTag Technologies, Inc., developer of an innovative edible security platform for pharmaceuticals, today announced the successful completion of joint testing of TruTag’s on-dose authentication solution.

TruTags offer a unique solution for drug manufacturers, allowing a digital scan of a drug to confirm its authenticity and reveal provenance information such as manufacturing location, dosage, images of packaging, expiration date, supply chain data, and lot or batch number. WuXi and TruTag Technologies announced their alliance in 2014, including an investment by the WuXi Venture Fund in TruTag.

TruTags have a number of benefits for pharmaceutical manufacturers that were confirmed in this joint testing:

  • TruTags can be applied to qualifying solid oral dosage form (SODF) products using a consistent, repeatable process.
  • No new manufacturing equipment and changes in manufacturing processes are needed.
  • After application on manufactured tablets, TruTags are successfully detected using TruTag’s proprietary optical detection device.
  • Apart from this detection process, TruTags are covert and not visually identifiable and remain with the tablet for its entire life.
  • Once applied, the TruTag solution did not affect the stability or dissolution properties of API drugs in completed accelerated open and closed bottle testing.
  • Implementing the TruTag solution on existing drugs requires minimal regulatory reporting changes for drug manufacturers and complies with the physical-chemical identifier (PCID) guidance issued by the U.S. Food and Drug Administration in 2011.

WuXi and TruTag will now begin further testing of TruTags on additional API products. They will also produce a technical white paper for the industry detailing the results of the application method and practice, the detection process and data collection, and outcomes of dissolution and stability testing. TruTag is already working with several multinational pharmaceutical companies in pilot testing for broad deployment of this technology in marketed SODF drugs and product candidates.

“We are very excited about these results,” said Dr. Ge Li, Chairman and CEO of WuXi PharmaTech. “At WuXi, we are always seeking cutting-edge solutions like TruTags to help support the development and protection of our customers’ innovative products.”

Kent Mansfield, President of TruTag Technologies, commented, “We are excited to confirm these results in testing conducted with our partner WuXi PharmaTech, an innovative company that values its customers’ IP and patients’ safety. We have demonstrated the ability of our technology to integrate an edible and safe identification code directly into an oral solid drug, thereby indelibly marking the product with an internal code for its lifetime. In the near term, this will allow drug manufacturers and distributors to have the ultimate audit of a drug’s provenance and origin without reliance on packaging or laboratory chemical analysis.”

“One can think of TruTags as a form of edible PIATS, or Product Identification Authentication Tracking System, which can be embedded into a product like unique fingerprints,” said Hank Wuh, MD, MPH, TruTag Technologies’ Founder and Chairman. “With our ability to securely identify individual goods without labels or packaging, we aim to dramatically improve the safety and traceability of critical products such as food and medicine and in the process to have a fundamental impact on big data.”

About WuXi PharmaTech:

WuXi PharmaTech (NYSE: WX) is a leading open-access R&D capability and technology platform company serving the pharmaceutical, biotechnology, and medical device industries, with operations in China and the United States. As a research-driven and customer-focused company, WuXi PharmaTech provides pharmaceutical, biotechnology and medical device companies with a broad and integrated portfolio of laboratory and manufacturing services throughout the drug and medical device R&D process. WuXi is also building a platform to provide clinical diagnostic services directly to physicians and their patients globally. WuXi PharmaTech’s services are designed to help its global partners in shortening the cycle and lowering the cost of drug and medical device R&D. The operating subsidiaries of WuXi PharmaTech are known as WuXi AppTec.

About TruTag Technologies:

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

Media Contact

WuXi PharmaTech
Ronald Aldridge (for investors)
LaVoieHealthScience
raldridge@lavoiehealthscience.com
+1.617.374.8800 x109

Aaron Shi (for the media)
Director, Corporate Communications
pr@wuxiapptec.com
+86 21 5046 4362

TruTag Technologies
Paula Page
paula@paulapagepr.com,
+1.650.279.3881

TruTag Technologies Adds WuXi Pharma Chairman and Arocrest Partner to Board

Leader in drug information tracking and brand protection joined by Dr. Ge Li, Chairman and CEO of WuXi PharmaTech, and Gregory S. Leong, Partner at Arocrest Company

Honolulu, HI — May 19, 2015 — TruTag Technologies, Inc., the innovator of an uniquely edible security platform that addresses the trillion-dollar global opportunity for food safety and traceability, drug information tracking and brand protection, today announced the appointment of Dr. Ge Li and Gregory S. Leong to its Board of Directors.

TruTag microtags (“TruTags®”) are inert and can integrate into the fabric of a product without packaging or labels – much like fingerprints on a human being – for the authentication of edible items such as food and drugs, as well as electronics, consumer products, and industrial components. The TruTag technology platform will fundamentally impact food and medicine safety, drug data tracking, and patient compliance. The entire drug package insert information, for example, can be associated with the encoded TruTags applied to the surface of every pill.

Dr. Ge Li, is a Co-Founder, Chairman, and Chief Executive Officer of WuXi PharmaTech (NYSE: WX), a leading open-access R&D capability and technology platform company building an alternative R&D engine to serve the global life-science industry. WuXi is designed to help worldwide customers shorten the discovery and development time and lower the cost of drug and medical device R&D. WuXi has over 9,000 employees with presence both in China and in the United States and more 2,000 customers, including virtually all of the world’s largest pharmaceutical companies by revenue. WuXi Pharmatech Healthcare Fund I, WuXi’s corporate venture fund, is an investor in TruTag.

“TruTag has a revolutionary technology platform to address significant needs in the pharmaceutical industry,” said Dr. Li. “The challenge of the ability to track drug data, improve patient compliance, and combat counterfeit and diverted drugs is substantial, and to have a technology that can authenticate the drug itself on every pill without labels or package is a game-changer.”

Mr. Gregory S. Leong is a Partner and Investment Director at Arocrest Company, a multifamily office investment firm based in Hong Kong. He has nearly 20 years of corporate finance and private equity investment experience, and was most recently with the International Finance Corporation (IFC, the private sector arm of the World Bank Group). Prior to IFC, Mr. Leong worked with Blackstone and J.P. Morgan.

“I am honored to be part of the TruTag Board to help this dynamic company scale its business globally,” said Mr. Leong. “We believe that TruTag has great potential in pharmaceutical and in any industry with high-volume, high-value products or components that are often life mission critical. I look forward to actively assisting the company expand its business in a broad array of key market verticals.”

“We are very pleased to have Dr. Li and Mr. Leong join our Board,” said Hank C.K. Wuh, Chairman of TruTag. “Dr. Li is widely recognized as an accomplished entrepreneur and exceptional innovator at the leading edge of the pharmaceutical industry. Mr. Leong is a seasoned investor with a proven track record of identifying promising companies and helping them grow into game-changing global industry leaders. Together, their expertise and experience will serve TruTag well as we enter into an exciting phase of the company’s rapid growth and development to impact big drug data and the safety of food and medicine on a global scale.”

The TruTag Board of Directors now consists of Dr. Li; Mr. Leong; Dr. Wuh; Governor George Ariyoshi, the former three-term governor of the State of Hawaii; Jeffery Watanabe, Esq., founder of the Watanabe Ing law firm and director of Hawaiian Electric Industries (NYSE: HE) and Alexander & Baldwin (NYSE: ALEX); Mark Maciejewski, Managing Director of DiNova Venture Partners; and Barry Weinman, co-Founder and Partner Emeritus of Allegis Capital.

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

Media Contact

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies’ “edible barcode” named one of the most significant innovations in America

TruTag’s brand protection technology receives the prestigious 2014 R&D 100 Award

HONOLULU, HAWAII ─ July 14, 2014 ─ TruTag Technologies has been selected by R&D Magazine to receive the 2014 R&D 100 Award, naming the company’s covert “edible barcode” as one of the most significant tech innovations in America.

TruTag Technologies, Inc. is the developer of an edible, covert security platform to address the trillion dollar global counterfeit challenge. (“TruTags®”) are inert and edible, and can integrate into the fabric of a product without packaging or labels – much like fingerprints on a human being – for the authentication, tracking, and tagging of food, drugs, electronics, consumer products, and industrial components. Millions of optical patterns can be embedded into a TruTag, a dust-sized particle smaller than the width of a human hair.

Using this technology, brand owners, such as pharmaceutical or electronic companies, will be able to field-read finished products circulating in the wholesale and retail market to determine the authenticity and provenance of those products, including detailed information such as site and date of manufacture, lots, and other critical data without reliance on packaging or labels.

“We couldn’t be more honored by this recognition,” said Kent Mansfield, President of TruTag Technologies. “TruTag’s security solution is a vital weapon for brand protection in fighting the growing, global counterfeit industry, and we are proud to be among the impressive recipients of this year’s R&D 100 Award.”

About R&D 100 Awards

A coveted honor for high-tech companies and described as the “The Oscars of Invention” by Chicago Tribune, The R&D 100 Awards were established in 1963 by R&D Magazine. The R&D 100 Awards have been a guide to the most prestigious honor in applied research, and a mark of excellence that the product is one of the most innovative ideas of the year. With the key criterion being “technological significance,” The R&D 100 Awards have recognized iconic products during their 51-year history, including the automated teller machine (1973), the fax machine (1975), the ink-jet printer (1986), and Taxol anticancer drug (1993). Learn more at www.rdmag.com.

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

Media Contact

R&D Magazine
Lindsay Hock Managing Editor
+1 973-920-7036
Lindsay.Hock@advantagemedia.com

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

Identification Industry Pioneer Joins TruTag Technologies as Senior Advisor

Identification Industry Pioneer Joins TruTag Technologies as Senior Advisor Dr. Joseph Atick, Co-founder / CEO of Visionics and Co-founder / Director Emeritus of International Biometrics and Identification Association, to join TruTag Advisory Board

KAPOLEI, HI ─ June 2, 2014 ─ TruTag Technologies, Inc., the Hawaii-based innovator of an edible security platform that addresses the trillion-dollar global counterfeit problem, today announced the appointment of Dr. Joseph Atick to its Advisory Board as a Senior Advisor.

Dr. Atick is a recognized identification industry veteran and pioneer, having been active in the space since its inception nearly 25 years ago. He co-founded a series of companies and led from the early development phase through validation and commercialization and exit. These include Visionics (Nasdaq: VSNX) and Identix (Nasdaq: IDNX), where he served as President and CEO until he merged the latter with a leading competitor to found L-1 Identity Solutions (NYSE:ID) and took on the role of the Chief Strategy Officer. He set the overall strategic direction for product development, technology investment, and mergers and acquisitions activities, until the company was acquired by Safran Morpho five years later.

“We are very pleased to have Dr. Atick join us as a Senior Advisor,” said Kent Mansfield, President of TruTag. “Dr. Atick’s vast experience as an innovator in the identification industry and his extensive knowledge of transitioning technology to commercial applications for authentication will be a tremendous asset to TruTag as we establish our role as a global leader for product security and brand protection.”

“TruTag is at the frontier where nanotechnology meets identification, a field that continues to be driven by innovation in several high technology domains as well as in business process reengineering,” said Dr. Atick. “The company has proven itself to be a leading innovator, and their solutions are already showing promise in several verticals that need authentication of objects and goods, such as in pharmaceuticals, electronic components and luxury goods. I am excited to join the Advisory Board of TruTag Technologies.”

Over the years, Dr. Atick served as the adviser to many governments and international organizations, including NATO and the World Bank. He was a co-founder and is a Director Emeritus of the International Biometrics and Identification Association. He has led the Computational Neuroscience Laboratory at Rockefeller University and the Neural Cybernetics Group at the Institute for Advanced Study in Princeton, New Jersey. Dr. Atick is a sought after speaker and a frequent commentator in the media, and was featured by 60 Minutes. Dr. Atick earned a Ph.D. in Mathematical Physics from Stanford University.

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

Media Contact

Paula Page
+1.650.279.3881
paula@paulapagepr.com

Trutag Technologies Wins Gold at Edison Awards 2014

Technology pioneer’s “game changing” security platform recognized for disrupting the trillion-dollar global brand protection market

HONOLULU, HI ─ May 7, 2014 ─ TruTag Technologies – Hawaii-based innovator of an edible security platform that addresses the trillion-dollar global counterfeit problem – has been named a 2014 Edison Award Winner, earning Gold in the category of “Material Science – Nanomaterials.”

Vetted by over 3,000 professionals from the fields of product development, design, engineering, science, marketing and education, TruTag Technologies shares the honor with 2014 Gold winners that include household names like Lenovo, GE Healthcare, AT&T, Nestle, Levi Strauss & Co. and Braun.

TruTag microtags (“TruTags®”) are inert, edible, and can integrate into the very fabric of a product without packaging or labels – much like fingerprints on a human being – for the authentication of products and materials. Moreover, millions of codes can be embedded into a TruTag, a dust-sized particle smaller than the width of a human hair. The TruTag security platform will help prevent counterfeiting, enhance the safety of critical consumer products, improve tracking and quality, and become a significant enabler for security in the Internet of Things.

The Edison Awards™ are among the most prestigious accolades honoring excellence in new product and service development, marketing, human-centered design, and innovation. Award winners represent products, services, and excellence in leadership and innovation around four criteria: Concept, Value, Delivery, and Impact. Originally established in 1987, the Edison Awards have honored some of the most world’s most innovative new products, services and business leaders, and are named after Thomas Alva Edison (1847-1931), whose extraordinary new product development methods garnered him 1,093 U.S. patents and made him a household name around the world.

“We are honored to be recognized by the Edison Awards, especially when we find ourselves among such worthy companies in our category,” said Kent Mansfield, TruTag’s president. “Innovation is our constant driver, and as we look to the future, we aim to be a global protector of brand and product security.”

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

About Edison Awards

Since 1987, the Edison Awards have recognized ideas at the forefront of new products, services, marketing, design and innovation. They symbolize the persistence and excellence personified by Thomas Edison, while also strengthening the human drive for innovation, creativity and ingenuity. Being recognized with an Edison Award has become one of the highest accolades a company can receive in the name of innovation and business.

Visit http://www.edisonawards.com/2014finalists.php for the entire list of 2014 Edison Award Finalists.

Media Contact

Paula Page
+1.650.279.3881
paula@paulapagepr.com

WuXi PharmaTech Corporate Venture Fund to Invest in TruTag Security Platform for Drug Safety

WuXi PharmaTech Corporate Venture Fund to Invest in TruTag Security Platform for Drug Safety

SHANGHAI, CHINA, and HONOLULU, HI ─ April 1, 2014 ─ WuXi PharmaTech (Cayman) Inc. (NYSE: WX), a leading pharmaceutical, biotechnology and medical device R&D services company with operations in China and the United States, and TruTag Technologies, Inc., developer of the leading edible, covert security platform to address the global product counterfeiting challenge, today  announced that WuXi Corporate Venture Fund has made an investment in TruTag. In addition, WuXi and TruTag will explore collaborations to offer WuXi’s global customers the TruTag on-dose authentication solution to help prevent counterfeiting and to enhance drug safety.

TruTag microtags (“TruTags®”) are inert and edible and can integrate into the fabric of a product without packaging or labels – much like fingerprints on a human being – for the authentication of food, drugs, electronics, consumer products, and industrial components. Millions of optical patterns can be embedded into a TruTag, a dust-sized particle smaller than the width of a human hair. Using this technology, brand owners, including pharmaceutical companies, will be able to field-read finished tablets circulating in the wholesale and retail market to determine the authenticity and provenance of medicines, including detailed information such as site and date of manufacture, lots, and other critical data.

“TruTag is very excited to work with WuXi to explore the development of our on-dose authentication solution for WuXi’s pharmaceutical customers,” said Dr. Hank C.K. Wuh, Chairman of TruTag Technologies. “This innovative technology is an important new weapon in fighting the growing global problem of counterfeit drugs.”

“WuXi is pleased to invest in this cutting-edge technology and to explore its further development to enhance patient safety and protect our customers’ intellectual property,” said Dr. Ge Li, Chairman and CEO of WuXi PharmaTech.

About WuXi PharmaTech

WuXi PharmaTech (NYSE: WX) is a leading pharmaceutical, biotechnology and medical device R&D outsourcing company, with operations in China and the United States. As a research-driven and customer-focused company, WuXi PharmaTech provides pharmaceutical, biotechnology and medical device companies with a broad and integrated portfolio of laboratory and manufacturing services throughout the drug and medical device R&D process. WuXi PharmaTech’s services are designed to help its global partners in shortening the cycle and lowering the cost of drug and medical device R&D. The operating subsidiaries of WuXi PharmaTech are known as WuXi AppTec.

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

Media Contact

WuXi PharmaTech
Ronald Aldridge
Director of Investor Relations
+1.201.585.2048
ron_aldridge@wuxiapptec.com

Aaron Shi
Associate Director of Corporate Communications
+86 21 5046 4362

TruTag Technologies
Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies’ Anti-Counterfeiting Solution Featured at the 2014 Global Forum on Access to Safe Medicines

“Edible bar code” pioneer to demonstrate disruptive solution for the growing problem of pharmaceutical counterfeiting

HONOLULU, HI ─ March 31, 2014 — TruTag Technologies, Inc., innovator of an edible security platform that addresses the growing global problem of counterfeit and diverted drugs, will be featured at the 2014 Global Forum on Access to Safe Medicines, held in London, UK on April 2nd to 4th.

An international conference that attracts pharmaceutical industry brand owners, manufacturers, suppliers, security experts, and regulators in the field of drug anti- counterfeiting, the 2014 Global Forum on Access to Safe Medicines is currently in its eighth year. While the production and distribution of counterfeit medicine continues to put consumer safety at risk and erode the brand value and investment recovery of key drug companies, the Global Forum is a key event that brings together the best minds in medicine, technology, academia, and law enforcement to collaborate on the latest global trends and far-reaching solutions.

For the second consecutive year, TruTag Technologies will be featured at the Global Forum, where the company will demonstrate the latest in its covert security platform, including newly released detection equipment. TruTag microtags (“TruTags®”) are inert, edible, and can integrate directly into drug dosages without packaging or labels – much like fingerprints on a human being – for the direct authentication  of  medicines  in  the  field  using  portable  detection  equipment.

Moreover, millions of code combinations can be programmed into a TruTag®, a microscopic particle made of pure silicon dioxide, a well-known and trusted FDA approved ingredient that has been used for decades in drugs and food.

The TruTag security platform will help prevent counterfeiting, enhance the safety of food and medicine, improve tracking and logistics, assure product quality, and ultimately enable the Internet of Things.

The company has received worldwide attention by being selected a World Economic Forum 2014 Technology Pioneer as one of the most influential and innovative tech companies in the world, a finalist by The 2014 Edison Awards™, and a finalist for the category of market disrupter by Electronic Component News’ 2014 ECN IMPACT Award.

“The pharmaceutical industry has traditionally deployed various security technology features on its packaging and labels in an effort to remedy the rapidly growing problem of counterfeit drugs,” said Kent Mansfield, TruTag’s president. “TruTag’s security platform takes an entirely different approach and works by enabling the authentication of the medicine itself, without reliance on the packaging.” he added. “We are actively working with pharmaceutical manufacturers, suppliers, and service providers to improve the security and traceability of medicine. We are looking forward to showcasing our latest advancements with the Global Forum community, and to connect with leading companies looking for an innovative security solution.”

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

About the Global Forum on Access to Safe Medicines

The Global Forum on Access to Safe Medicines provides a valuable meeting point for all those involved in tackling counterfeit, diverted and other unsafe medicines. Now in its eighth  year, the conference began as the Global Forum on Pharmaceutical AntiCounterfeiting, with the first conference held in Geneva in 2002. The agenda explores many international strategies and technologies designed to address: drug diversion and counterfeiting, out-of-date and badly stored drugs, the safety of online medicines, false labeling, and supply chain security.

Media Contact

Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies Selected Edison Awards Finalist for 2014

Technology pioneer to be recognized for “game changing” security platform addressing the trillion-dollar global brand protection market

HONOLULU, HI ─ February 25, 2014 / PRNewswire / — TruTag Technologies, Hawaii-based innovator of an edible security platform that addresses the trillion-dollar global counterfeit problem, has been named a 2014 Edison Award Finalist.

Vetted by over 3,000 professionals from the fields of product development, design, engineering, science, marketing and education, TruTag Technologies shares the honor with past winners that include household names like Apple, Johnson & Johnson, Lenovo, 3M, and Sony Electronics.

TruTag microtags (“TruTags®”) are inert, edible, and can integrate into the very fabric of a product without packaging or labels – much like fingerprints on a human being – for the authentication of food, drugs, electronics, consumer products, and industrial components. Moreover, millions of optical patterns can be embedded into a TruTag, a dust-sized particle smaller than the width of a human hair. The TruTag security platform will help prevent counterfeiting, enhance the safety of food and medicine, improve tracking and logistics, assure product quality, and enable the Internet of Things.

The company will be recognized for its vision and “game changing” security platform April 29-30 in San Francisco at The Edison Award Gala, as a Finalist in the category of “Materials Science – Nanomaterials.”

The Edison Awards™ are among the most prestigious accolades honoring excellence in new product and service development, marketing, human‐centered design, and innovation. Award winners represent products, services, and excellence in leadership and innovation around four criteria: Concept, Value, Delivery, and Impact. Originally established in 1987, the Edison Awards have honored some of the most world’s most innovative new products, services and business leaders, and are named after Thomas Alva Edison (1847‐1931), whose extraordinary new product development methods garnered him 1,093 U.S. patents and made him a household name around the world.

“It’s exciting to see companies like TruTag Technologies continuing Thomas Edison’s legacy of challenging conventional thinking,” said Frank Bonafilia, Edison Awards’ executive director. “Edison Awards recognize the game-changing products, services, and the teams that brought them to consumers.”

“Innovation has been a constant driver for our company and we are honored to be recognized by the prestigious Edison Awards,” said Kent Mansfield, TruTag’s president. “TruTag’s security platform addresses the fundamental issue of brand protection facing large global companies across industries, and we are actively working with them to improve the safety, security, and traceability of food, medicine, industrial components, consumer goods, and other products.”

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

About Edison Awards

Since 1987, the Edison Awards have recognized ideas at the forefront of new products, services, marketing, design and innovation. They symbolize the persistence and excellence personified by Thomas Edison, while also strengthening the human drive for innovation, creativity and ingenuity. Being recognized with an Edison Award has become one of the highest accolades a company can receive in the name of innovation and business.

Previous Edison Award winners include AT&T (2013), 3M (2013), OnStar (2012), Ford Motor Company (2012), Johnson & Johnson (2011), Apple (2011), and Sony Electronics (2011).

Editor’s Note: Please visit http://www.youtube.com/watch?v=5IZ4ND-8E6E to see an interview with TruTag Technologies CEO Dr. Hank k Wuh.

Visit http://www.edisonawards.com/2014finalists.php for the entire list of 2014 Edison Award Finalists.

Media Contact

Paula Page
+1.650.279.3881
paula@paulapagepr.com

Green Project Teams with TruTag Technologies to Implement Global Brand Protection

HONOLULU, HI and HACIENDA HEIGHTS, CA ─ October 28, 2013 ─ TruTag Technologies, Inc., the developer of a covert authentication platform to address the trillion dollar global market for brand protection, and Green Project, Inc., an international manufacturer and leading supplier of remanufactured inkjet and toner cartridge products, today announced that Green Project will institute a worldwide security program to protect its innovative products using TruTag’s product authentication solution. With TruTag’s covert technology solution, Green Project has instituted the marking of its products to ensure the protection of branded products worldwide.  The terms of the deal are confidential, but TruTag will license its technology for use by Green Project and provide additional services to ensure continued protection in all markets for all covered products.

TruTag® microtags are inert, edible, serializable, and can integrate into the very fabric of a product, independent of packaging and labels, much like fingerprints on a human being.  Millions of optical patterns can be embedded into a ‘TruTag’, which is a dust sized particle less than the width of a human hair.

“We’ve worked many years engineering and building an innovative product line and we want the market to know we are serious about protecting our intellectual property,” said Roy Fan, CEO of Green Project.  “With everything becoming globalized, we believe it is important to safeguard our inventions and strong brand in the marketplace,” Fan added.  “We have worked with TruTag to apply this authentication system in a simple and cost-effective manner to our products, and we will utilize this award-winning technology platform to help monitor our supply chain and ensure our customers receive genuine product of the highest quality.”

Kent Mansfield, President of TruTag commented, “I am extremely pleased TruTag is partnering with Green Project, a company devoted to delivering the highest quality ink and toner products while also remaining committed to innovative recycling initiatives.  Since TruTag’s solution utilizes biologically inert material and is safe for the environment—in fact, our silica microtags are edible and can be used for food and medical products—our security platform fits well with Green Project’s environmentally-friendly product line.”  Added Mansfield, “We salute Green Project for its proactive approach to product protection.  We are delighted to help an innovative, eco-friendly company like Green Project provide brand protection for its quality products.”

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

About Green Project

Based in Hacienda Heights, Calif., Green Project Inc. is a fast-growing organization that specializes in recycling ink and toner cartridges. The company provides products for all of the major manufacturers of inkjet printers, including inkjet cartridges and laser toners. The company has a strong environmental orientation and has chosen to focus on providing recycled products, thus saving the earth from further environmental harm caused by discarded inkjet cartridges and used ink. More information is available at http://www.greenprojectinc.com or http://www.inkfordummies.com.

Media Contact

Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies Named 2014 Technology Pioneer by the World Economic Forum

Company targeting global counterfeit problem named one of world’s most innovative will be honored at “Summer Davos”

HONOLULU, HI ─ August 27, 2013 ─ TruTag Technologies, Inc., Honolulu-based innovator of an edible security platform to address the trillion dollar global counterfeit problem and the issue of food and medicine safety, has been named a 2014 Technology Pioneer by the World Economic Forum.

This prestigious honor was awarded to 36 of the world’s most innovative companies. Technology Pioneers are involved in the design, development and deployment of new technologies, and hold promise of significantly impacting the way business and society operates.  Technology Pioneers must demonstrate visionary leadership and be recognized as long-standing market leaders.

TruTag® microtags are inert, edible and can integrate into the very fabric of a product, independent of packaging and labels, much like fingerprints on a human being. Millions of optical patterns can be embedded into a ‘TruTag’, which is a dust sized particle less than the width of a human hair. TruTag® can be used for the authentication of food, drugs, electronics, industrial components, and consumer products.  The TruTag® security platform will help prevent counterfeiting, enhance the safety and traceability of food and medicine, improve tracking and logistics, assure product quality, and enable the Internet of Things.

Technology Pioneers will be awarded for their achievements in a ceremony on September 12 at the Annual “Summer Davos” Meeting of the New Champions 2013 in Dalian, People’s Republic of China. Past Technology Pioneer winners include Google and Twitter.

“With their ability to profoundly affect the world’s current counterfeit crisis, TruTag Technologies is a great fit for the Technology Pioneer awards,” said Tom Byers, professor and endowed chair of entrepreneurship at Stanford University, and a past judge for the World Economic Forum Technology Pioneer awards.  “Technology Pioneer candidates are evaluated by the world’s leading technology experts in a rigorous selection process. This selection distinguishes TruTag Technologies as a global innovator and disruptor.”

“The impact of technology continues to increase in all aspects of society,” said David Aikman, Managing Director, Head of New Champions at the World Economic Forum. “The diversity of the innovative thinking and possible solutions they offer are why leaders from all sectors of society are interested in interacting with the Technology Pioneers.”

The Meeting is the foremost global business gathering in Asia, which brings together heads of state, and leaders from top-ranked multinationals and chief executive officers of dynamic and fast-growing companies.

TruTag Technologies Chairman, Dr. Hank C.K. Wuh, will be speaking at the closing plenary event titled “Innovating Into the Future.”

“It is a great honor for TruTag to be selected as a Technology Pioneer by the World Economic Forum,” said Dr. Wuh, “I am looking forward to discussing the role of innovation for the future of society, and sharing our vision for TruTag to impact the global counterfeit problem, especially in the area of safety and authenticity of food and medicine where the impact of counterfeits on human lives is beyond measure.”

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

About the World Economic Forum Technology Pioneers

Each year the World Economic Forum chooses a select number of Technology Pioneers from hundreds of applicants around the world. Candidate companies are nominated by members, constituents and collaborators of the World Economic Forum, and by the public. A selection committee, comprised of top technology and innovation experts, academics and venture capitalists, reviews all applications before making its recommendation to the World Economic Forum. These companies are at the forefront of entrepreneurship and are set to have a significant impact on business and society.

Previous Technology Pioneers include Google (2001), Mozilla Corporation (2007), Wikipedia (2008), 23&Me (2008), Recyclebank (2009), Twitter (2010), BloomEnergy (2010), Dropbox (2012), Kickstarter (2012), and SoundCloud (2013).

Editor’s Note: Please visit  http://youtu.be/BxRChVMJ9xo to see an interview with TruTag Technologies’  Chairman Dr. Hank  C.K. Wuh. 

Visit http://www.weforum.org/techpioneers for the entire list of Technology Pioneers.

Media Contact

Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies Debuts New Portable Authentication Reader at the Seventh Global Forum on Pharmaceutical AntiCounterfeiting and Diversion in Washington, DC

TruTag Technologies will exhibit its latest advancements in drug authentication technology and display the merits of its “covert edible bar code” solution for combating drug counterfeiting and diversion

HONOLULU, HI ─ November 28, 2012 /PRNewswire/ ─ TruTag Technologies today announced their participation in the Seventh Global Forum on Pharmaceutical AntiCounterfeiting and Diversion in Washington, DC, taking place November 27–29, 2012 at the Omni Shoreham Hotel. This East Coast conference is one of the largest global forums dedicated to the reduction and elimination of counterfeit and diverted medicine, and is held in proximity to an area with one of the greatest concentrations of pharmaceutical companies in the world.

The venue is an ideal opportunity for TruTag to introduce its revolutionary technology before an audience that brings together all constituents, including patient groups, government regulators, healthcare personnel, pharmaceutical manufacturers, and anti–counterfeiting solution providers. In addition, TruTag will debut and demonstrate its new portable optical reader, which can authenticate solid oral dose medicines marked with the TruTag® microtag solution. “We look forward to demonstrating our ground–breaking drug authentication solution to such an experienced and knowledgeable audience, as well as participating in the seminars, workshops, and other discussions at this significant event,” said TruTag President Kent Mansfield.

TruTag’s “covert, edible bar codes” provide drug makers with a product security and tracking solution at the dosage level, rather than on packaging, so that manufacturers can authenticate medicine directly on a pill with the ability to confirm the product strength, batch number, site of manufacture and expiration date, among other product information.

In late 2011, the U.S. Food and Drug Administration issued final guidance to the drug industry for the use of physical–chemical identifiers (PCIDs) as on dose authentication measures like TruTag’s solution in drug products. This latest FDA guidance provides a strong framework for pharmaceutical manufacturers to begin implementing PCIDs in solid oral dosage form drug products. “With the PCID Guidance and other actions, the FDA has demonstrated that addressing the problem of counterfeit and diverted drugs is one of its highest priorities,” said TruTag Chief Operating Officer Peter Wong.

TruTag’s high–purity silica microtags are inert and can be associated with a variety of product information, similar to a traditional bar code. Further, silica (silicon dioxide) has long been used as an excipient in food and medicine, and is well–suited for the PCID Guidance because it has been affirmed as “generally recognized as safe,” or GRAS, by the FDA. TruTag’s novel drug authentication technology won the 2010 North American Pharmaceutical and Biotechnology Innovation of the Year award presented by Frost & Sullivan.

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

Media Contact

Paula Page
+1.650.279.3881
paula@paulapagepr.com

Cofounder of Symantec Denis Coleman Joins TruTag Technologies as Senior Scientific Advisor

Cofounder of Symantec Denis Coleman Joins TruTag Technologies as Senior Scientific Advisor. Coleman, visionary inventor and entrepreneur, to advise the development and commercialization of TruTag’s brand protection and security technology

HONOLULU, HI ─ March 5, 2012 ─TruTag Technologies, Inc., a leading product authentication technology company with proprietary solutions in the worldwide anti-­counterfeiting and brand protection markets, today announced the appointment of technology visionary Denis Coleman as Senior Scientific Advisor.

Coleman cofounded Symantec, the maker of Norton antivirus software, the fourth largest software company in the world. Today Symantec has over 18,000 employees and generates upwards of $6 billion in total revenue per year. As Scientific Advisor for TruTag Technologies, Coleman will lend his expertise and knowledge to assist in the commercialization of the company’s unique security and brand protection technology.

“We are honored to have Denis Coleman join us as a Senior Scientific Advisor,” said Dr. Hank Wuh, CEO of SKAI Ventures and Chairman of TruTag Technologies. “Denis’s tremendous success and experience as a prolific inventor, entrepreneur, and investor will be an enormous asset to TruTag as we build a global franchise and transform the marketplace for brand protection.”

“I am thrilled to be working with the TruTag team as they bring their groundbreaking technology to market,” said Coleman. “As time goes by, I find myself focusing on technologies that bring benefits not just to customers and investors, but to mankind. TruTag will become an industry standard and will have a fundamental impact in solving the massive global counterfeiting problem that plagues the world today. The edible nature of TruTag™ microtags gives it a unique advantage across many applications of critical importance to human health.”

TruTag Technologies, Inc. addresses the worldwide counterfeit markets totaling over $300 billion; these markets include pharmaceuticals, food, nutritional supplements, luxury goods, electronics, medical devices, industrial parts, wine and spirits, and many others.

TruTag Technologies has developed a low-­‐cost, heat-­‐resistant, and edible silica microtag that can help to prevent counterfeiting, improve tracking and authentication, provide informatics for product and component tracking through the supply chain, add efficiency to clinical trials administration, and assure product quality. Each microtag contains a unique, custom-­‐manufactured spectral signature chosen from a library of over a billion possibilities, allowing these microtags to serve as covert, “edible bar codes” that can be associated with a wide array of product information.

Since 1978, Coleman has helped start 14 companies in such diverse fields as optical character recognition, targeted Internet advertising, social-­‐networking software, and, most recently,
biotechnology. One of his most well-­‐known game-­‐changing inventions was the development of the first spell checker for a microcomputer, originally marketed in 1980 through a company called Innovative Software.

Since 1989, he has served variously as early board member, founder, software designer/developer in 11 other startups, three of which had IPO’s, including Neoforma, an online medical supply and equipment marketplace, Visioneer a hardware/software office imaging solutions, now merged with Nuance, and Financial Engines.

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

Media Contact

Paula Page
+1.650.279.3881
paula@paulapagepr.com

Former Cisco Systems CTO Bill Melohn Joins TruTag Technologies as Senior Scientific Advisor

Cisco Systems CTO Bill Melohn Joins TruTag Technologies as Senior Scientific Advisor Bill Melohn, IT pioneer, brings extensive network security and systems expertise to support development and commercialization of TruTag’s brand protection and security technology

HONOLULU, HI, ─ February 21, 2012 ─ TruTag Technologies, Inc., a leading product authentication technology company with proprietary solutions in the worldwide anti-­‐counterfeiting and brand protection markets, today announced the appointment of Bill Melohn as Senior Scientific Advisor.

Mr. Melohn spent the last 25 years immersed in the Internet and the world of distributed systems. He most recently served as Vice President, Chief Technology Officer of Network Systems at Cisco Systems where his team produced over 200 patents, including work in applied cryptography, network address translation, quality of service, keying infrastructure, secure tunneling and configuration and many other areas. Melohn and his team were two time winners of Cisco’s Pioneer Technology Award and are one of the top engineering teams to bring innovation to Cisco’s product line.

“We are extremely pleased to have Bill Melohn join us as a Senior Scientific Advisor,” said Kent Mansfield, President of TruTag Technologies. “Mr. Melohn’s tremendous knowledge and experience as an innovator and pioneer in network systems and security, including his tenure as Chief Technology Officer of Network Systems at Cisco, will be a tremendous asset to TruTag Technologies as we establish our place in the market as a global leader in the development of advanced solutions and products for security and brand protection.”

“Protecting pharmaceutical brands and other premium goods from counterfeiters is an enormous problem, especially from a technical aspect,” said Mr. Melohn. “TruTag’s covert edible silica microtags represent a very new and exciting approach and I am eager to assist in its development and commercialization.”

TruTag Technologies Inc. addresses the worldwide counterfeit markets totaling over $312 billion, including the pharmaceutical, food, and nutritional supplements counterfeit problem, estimated to exceed $80 billion annually.

TruTag Technologies has developed a low-­‐cost, heat-­‐resistant, and edible silica microtag (called TruTag™) that can help to prevent counterfeiting, improve tracking and authentication, provide informatics for product and component tracking through the supply chain, add efficiency to clinical trials administration, and assure product quality in pharmaceuticals, food and beverage, medical devices, luxury goods, electronic components, and industrial parts.

Each microtag contains a unique, custom-­‐manufactured spectral signature chosen from a library of over one trillion possibilities, allowing these microtags to serve as covert, “edible bar codes” that can be associated with a wide array of product information. TruTag Technologies has offices in Honolulu, HI; Oakland, CA; and Dallas, TX.

Prior to joining Cisco, Melohn was at Sun Microsystems, where he created the Internet Engineering Group. Melohn has co-­‐authored several Internet RFCs, including Requirements for Internet Hosts and the Point to Point Protocol. He was director of Software Engineering at file server maker Auspex Systems, and the director of network engineering at Silicon Graphics where he his team designed the world’s fastest TCP/IP-­‐based network equipment, file servers, and web server platforms. At Flowwise Networks, he was VP of engineering where he led the team that designed a routing accelerator that won numerous industry awards.

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

Media Contact

Paula Page
+1.650.279.3881
paula@paulapagepr.com

TruTag Technologies Names Kent Mansfield President

Veteran Security Industry Executive and Technology Innovator to Head Company

HONOLULU, HI ─ November 29, 2011 ─ TruTag Technologies, Inc., a leading product authentication technology company with proprietary solutions in the worldwide anti‐counterfeiting and brand protection markets, today announced the appointment of Kent Mansfield as President, effective immediately.

“We are very pleased to welcome Kent on board as TruTag’s President,” said Dr. Hank C.K. Wuh, Founder and CEO of SKAI Ventures, parent company of TruTag Technologies. “Kent is an innovator in the product security and authentication industry and has been a driving force for companies that emerged as leaders in brand protection and security. His experience and leadership will be a key factor in achieving TruTag’s growth plans.”

Mr. Mansfield has worked as an executive for leading private and public technology companies in the brand protection and software markets. He has served as an executive leader with UK‐based Smart Holograms Ltd., a brand and product protection company, as cofounder and President of Boardroom Software, Inc., and as Chief Operating Officer of B&B ARMR, Inc., a physical security hardware manufacturer.

As an early innovator in the industry, Mr. Mansfield served as Chief Operating Officer of Authentix, Inc., a brand protection and product authentication company, helping build this nanotechnology company into one of the early success stories in the brand protection market. Authentix was later acquired by the Carlyle Group and JH Whitney. Mr. Mansfield was also Managing Director at Ultrak, Inc., a publicly traded security hardware provider, where he was responsible for the company’s European operation based in Antwerp, Belgium prior to its sale to Honeywell.

“Counterfeiting of pharmaceutical brands is an enormous problem and continues to proliferate despite the legacy solutions deployed by brand owners and governments trying to stop it,” said Mr. Mansfield. “TruTag’s covert edible silica microtags can be uniquely identified representing a game changing tool allowing brand owners to authenticate products while also providing tracking capability in the global supply chain. This represents a very exciting opportunity at the right time.” he added.

TruTag Technologies is a SKAI Ventures’ portfolio company with proprietary solutions for the anticounterfeiting and brand protection industry. SKAI Ventures is a venture accelerator focused on transforming ingenious ideas into disruptive technologies and high growth companies. Headquartered in Honolulu, Hawaii, SKAI Ventures scours the world to find innovative ideas and technologies, and then applies world‐class research and development, marketing analytics and business modeling to bring these innovative concepts to market. SKAI and its portfolio companies have been recognized with numerous awards for the commercialization of these disruptive technologies.

About TruTag Technologies

TruTag Technologies is the developer of a leading edible, covert security platform to address the trillion-dollar global illicit product challenge and the $200 billion market for counterfeit drugs. TruTags® are edible, dust-sized particles embedded with spectral data into the very fabric of a product, much like fingerprints on a person, without the need for labels or packaging. TruTag’s covert, low–cost, heat–resistant, and edible silica microtags serve as bar codes and can be incorporated into solid, oral-dose medications as well as other materials and products. The unique physical properties of TruTags® provide a vast library of available unique codes, which allow for tracking of high-volume, high-value items at product or even batch levels. This business information tool can be used in a variety of products, such as pharmaceuticals, nutritional supplements, food, electronics, industrial components, consumer goods, and medical devices.

The TruTag® security platform provides superior brand protection, enhances the safety and traceability of food and medicine, improves tracking and logistics, assures product quality, optimizes efficiency in clinical trial administration, provides informatics for product and component tracking through the supply chain, and enables the Internet of Things. TruTag Technologies, Inc., is a 2014 Technology Pioneer as selected by the World Economic Forum, an honor awarded to the world’s most innovative and influential companies whose technology can significantly impact the way business and society operates. Learn more at www.TruTags.com.

Media Contact

Paula Page
+1.650.279.3881
paula@paulapagepr.com